Home > Partner Resources > New Home Industry > Marketing Resources > Web Linking Policy: Eligibility Criteria
To meet the criteria for a link, a partner must:
Meeting these Web Linking guidelines is optional. Active partners who do not wish to comply will continue to be listed on EPA's Partner Locator, but will not have a link to their sites.
Partners are encouraged to share their ENERGY STAR story on their Web sites, alongside other marketing messages, so that potential buyers see a strong commitment to energy-efficient, better built homes and a better environment.
To establish a link, first download the sample Web content below, edit as needed, and place it on your Web site. Then, contact hotline@energystar.gov and provide the address for the page of your Web site that meets the guidelines.
Sample language to tailor for use on your Web site: