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Websites/Internet
Webcontent.gov
Webcontent.gov is all about web managers helping one another by sharing experiences, common challenges, lessons learned, successes, and new ideas. By using Webcontent.gov, together we can make U.S. government websites the best in the world.
Webcontent.gov is a practical guide to help you manage your agency's website and offers a wide variety of information on best practices.
Comparing Technology Innovation in Private and Public Sectors
June 2009 | Darrell M. West and Jenny Lu, Brookings Institution
Corporate websites generally offer more innovative features than public-sector sites, largely because the private sector spends about a third more on websites. The study compares the websites of leading U.S. corporations with state and national governments, grades their overall performance, and examines nearly two dozen features of digital innovation.
B2C Success Stores: Conversion Strategies that Produced 30 - 300 % Gains
April 22, 2009 | Dr. Flint McGlaughlin, Dir., MECLAPS Group forMarketing Experiments
April 22 clinic featured tests and optimization ideas that produced gains of up to 300%, a look ahead to future test recommendations, and a special audience contest.
» External Website (HTML Brief with separate MP3 audio)
» External Website (Flash format, slides with audio)
Practical Tips for Government Web Sites (And Everyone Else!) To Improve Their Findability in Search
April 15, 2009 | Vanessa Fox, O'Reilly Radar
Transforming the Relationship Between Citizens and Government: Making Content Findable Online
March 24, 2009 | Vanessa Fox, O'Reilly Radar
The most important feature government web sites can add isn't really feature at all. But it would absolutely transform the relationship between citizens and government and make an amazing array of public data available. What's this magic feature? Make government web sites search engine friendly.
Using Social Media to Improve Public Safety - DC’s Fugitive Safe Surrender Prompts 530 Offenders with Warrants to Voluntarily Surrender in a Church
February 2009 | Leonard A. Sipes, Jr., Senior Public Affairs Specialist
Court Services and Offender Supervision Agency
The primary objective of social media is a personal, non-bureaucratic style of communicating that respects various learning styles and encourages the development of conversations with the public and media.
The bottom line is that social media, in combination with traditional media, creates a powerful and effective method of communicating. You can accomplish organizational operational goals effectively with social media.
» Download document (Word, 55.5 kb)
So You Want to Podcast?
September 2008 | Leonard A. Sipes, Jr., Senior Public Affairs Specialist
Court Services and Offender Supervision Agency
The Court Services and Offender Supervision Agency started to populate their podcasting site (http://media.csosa.gov) in November 2006, and began advertising the site in January 2007. The site contains radio and television shows, transcripts and a blog. They've found that consumers love the choices of a comprehensive approach to learning.
»Download Document (Word Doc - 47 kb)
Podcasts at CDC
August 11, 2008 | Centers for Disease Control and Prevention
Best practices in creating podcasts in government.
Related Resources & Websites
- Web Services: Satisfaction with agency Web sites remains on plateau