One of the ways the President's Council on Physical Fitness and Sports produces publications to distribute and post on www.fitness.gov is to partner with corporations, organizations, and other government agencies to produce timely and interesting publications for Americans of all ages, backgrounds and abilities. During the term of the current Council, we have partnered to produce the following publications:

PCPFS partnered with the Kellogg Company and the National Association for Sport and Physical Education (NASPE) to produce Kids in Action: Fitness for Children, Birth to Age Five. The publication is available in both English and Spanish. Many thanks to Kelloggs for producing and printing the brochure, to NASPE for providing the physical activity guidelines, and to Council member Dot Richardson, for launching Kids in Action in New Orleans March 31, 2004.

PCPFS partnered with the Blue Cross Blue Shield Association (BCBSA) to produce Walking Works, a guide to start and maintain a regular walking program. Dot Richardson launched the publication at an event sponsored by the Congressional Fitness Caucus.

PCPFS partnered with the American Association of Clinical Endocrinologists (AACE) to produce Rx: Take the President's Challenge, an English and Spanish physical activity prescription for physicians to hand out to children and their parents. The Rx publication was launched in New York on March 25, 2004. Melissa Johnson, executive director, and Council member Jaime Davidson represented PCPFS at the launch.

To see Rx: Take the President's Challenge in English, click here; in Spanish, click here.

PCPFS adopted Exercise: A Guide from the National Institute on Aging as its physical activity publication for older Americans. The NIA has generously donated unlimited copies of the publication to PCPFS to distribute and allows PCPFS to place its logo on the cover. PCPFS will work with NIA to produce an update of the publication in the future.