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Proceedings and Presentations - Wednesday, September 19, 2002

General Sessions

Communicating Food Safety in a World Confronting Bioterrorism

When Food's Not Safe to Eat: Public Health Communications Challenges in the Age of Bioterrorism - Sandra Mullin, Associate Commissioner, New York City Department of Health [PowerPoint - 6 MB] [PDF] [Text Only]
CDC and Bioterrorism: Anthrax Response, A Communications Perspective - Kay Golan, Director of Media Relations, CDC [PowerPoint] [PDF] [Text Only]
Communicating on Food Terrorism - Irene E. van Geest-Jacobs, Ministry of Agriculture and Fisheries, The Netherlands [PowerPoint] [PDF] [Text Only]

Luncheon - Guest Speaker: Chef Art Smith, Best-selling Author and Chef

Breakout Sessions

The Evaluation Matrix: When & Where & Who & How?

Thomas Shuster, PhD and Todd Braeger, MS, Spectrum Consulting [PowerPoint] [PDF] [Text Only] [Examples of the Matrix in PDF]

Food Service: Creative Approaches to Making Food Safety Happen

Jimmy C. Liu, National Agricultural Library, USDA, Moderator
Angela Fraser, PhD, North Carolina State University
Lars Peterson, Food Marketing Institute
Frank Yiannas, Walt Disney World®
John Schulz, Marriott International

Out of the Box: Using Technology to Educate

Kelly Woods Lynch, JMH Education Marketing, Inc.
Karen Lamar Smith, JMH Education Marketing, Inc.

Successful Grant Writing: From Idea to Reality

Jan Singleton, PhD, Cooperative State Research, Education, and Extension Service, USDA, Moderator
Cameron Ray Hackney, PhD, West Virginia University
Patricia Kendall, PhD, RD, Colorado State University
Etta Saltos, PhD, RD, Cooperative State Research, Education, and Extension Service, USDA
Susan Sumner, PhD, Virginia Polytechnic Institute and State University

Meeting the Food Safety Needs of Ethnic Communities

Evelyn DeNike, FDA, Moderator
Teaching Arab Homemakers to Keep Food Safe - Gayle Coleman, MS, RD Michigan State University [PowerPoint - 6 MB] [PDF] [Text Only]
Training at Jack in the Box: Food Safety Messages for a Multi-Linguistic Workforce - Lisa Wright, MA, Jack in the Box Inc. [PowerPoint] [PDF] [Text Only]
Winning Cooperation in the Asian and Pacific Islander Community
Laurel Eu, FDA
The Abuela Project; A Community-Based Food Safety Intervention in the Hispanic Community - Val Hillers, PhD, Washington State University [PowerPoint] [PDF] [Text Only]

"Selling" Food Safety Behaviors – A Social Marketing Perspective

Susan Conley, USDA/FSIS, Moderator
Social Marketing Overview - Carol Bryant, PhD, University of Southern Florida, Best Start [PowerPoint] [PDF] [Text Only]
Social Marketing for Food Safety, FSIS's Thermy™ Project -Susan Conley, USDA/FSIS [PowerPoint - 10 MB] [PDF] [Text Only]
Social Marketing and Food Safety in the United Kingdom
Christopher Griffith, PhD, University of Wales Institute, Cardiff, United Kingdom [PowerPoint] [PDF] [Text Only]

Consumer Food Safety Messages and Assessment Tools: Focus on Research Methods

Val Hillers, PhD, RD, Washington State University, Moderator
Assessing the Reliability and Validity of Food Safety Knowledge and Attitude Questionnaires - Val Hillers, PhD, RD, Washington State University [PowerPoint] [PDF] [Text Only]
Assessing a Food Safety Behavior Questionnaire for Criterion Validity - Patricia Kendall, PhD, RD, Colorado State University [PowerPoint] [PDF - 2 MB] [Text Only]
Focus on Research Methods: Direct Observation Research - Kelee Hansen, MBA, RD, Safe Food Institute [PowerPoint] [PDF] [Text Only]
FDA/FSIS Food Safety Survey Methods - Amy Lando, FDA [PowerPoint] [PDF] [Text Only]

Strategies for Reaching At-Risk Populations

Lydia Medeiros, PhD, RD, The Ohio State University, Moderator
Listeriosis Food Safety Messages and Delivery Mechanisms for Pregnant Women
Heather Carter-Young, RTI International
Food Safety Education Needs of WIC Participants
Junehee Kwon, PhD, Texas Woman’s University
Practices and Perceptions of Food Safety Among Seniors Who Prepare Meals at Home
Mary Alice Gettings, MS, RD, CDE, Penn State Cooperative Extension
Nancy-Ellen Kiernan, PhD, Penn State Cooperative Extension
Food Safety: Educating the Public; Understanding the Risks
David B. Schmidt, International Food Information Council

Making the Grade in School Food Safety

Gaye Lynn MacDonald, American School Food Service Association, Moderator
Partnering for Food Safe Schools -- An Action Guide
David DeLozier, MPH, Centers for Disease Control and Prevention [PowerPoint - 5 MB] [PDF - 3 MB] [Text Only]
Rhode Island School Food Safety Project
Elizabeth Budgen, MS, Kids First [PowerPoint] [PDF] [Text Only]
An Overview of Food Safety Education in the Child Nutrition Programs - Lori French, Food and Nutrition Service, USDA [PowerPoint] [PDF] [Text Only]
The Pan American Health Organization Food Safety Education Project
Maria José Ravalli, Pan American Health Organization-World Health Organization [PowerPoint] [PDF - 2 MB] [Text Only]

The Power of Partnering: Locally and Globally

Angela Fraser, PhD, North Carolina State University, Moderator
Local -- Communicating Science, Building Educational Partnerships
Janine Sinno, PhD, Ingham County Health Department, Lansing, Michigan
Lisa Treiber, Michigan State University
State -- Reaching Multilingual Audiences, At-Risk Populations, and Children
Nilda Villegas, FDA, San Juan, Puerto Rico
Regional -- Global Food Safety Education Campaign -- Southeast
JoAnn Pittman, FDA, Atlanta, Georgia
National -- Partnership for Food Safety Education
Richard L. Lobb, National Chicken Council
International -- Getting the Word Out
Curt Hammond, The Canadian Partnership for Consumer Food Safety Education, Ottawa, Ontario, Canada

Ins, Outs, Ups & Downs -- An All-Around Approach to Successful Food Safety Programs for Children

Judy Harrison, PhD, University of Georgia, Moderator
[PowerPoint - 28 MB] [PDF] [Text Only]
The Food Detectives Fight BAC!®: Gaming Web Site for Kids 8-12
Barbara Chamberlin, New Mexico State University
Fight Foodborne Illness! A Food Safety Curriculum for Ages 14 and Over
Darlene Myatt, Texas A&M University
Partnership for Food Safe Schools
Martha Smith Patnoad, MS, CFSP, University of Rhode Island
Lori Pivarnik, PhD, University of Rhode Island
Germ City
B. Susie Craig, MS, Washington State University Cooperative Extension

For Further Information Contact:
E-mail: fsis.outreach@usda.gov

Updated February 09, 2005