The Next Frontier in Search for Market Intelligence Content

What if your search engine could read all the market intelligence reports and articles your company creates or licenses and tell you what is in them, suggest to you what the business issues are that they report on, and direct you to the documents that are the most interesting to you, not from a search relevance perspective, but from a meaning perspective?

For example, what if you could conduct a search on one of your product lines and have the search engine zero in on the reports that describe threats to your company's market share or pricing strategy? Or what if you could do a search and have the search engine tell you who the innovative new companies are that might emerge as threats or acquisition opportunities in the future? Imagine if your search engine could analyze the tone of the market research about your company's products, and tell you which reports and research analysts have positive sentiment and which ones have negative sentiment about your company or your competitors?

With Northern Light MI Analyst, you can do all these things and more.

MI Analyst combines the power of Northern Light's best-in-class free-text searching with advanced text analytics developed specifically for Market Intelligence applications. Your market intelligence content is the most valuable database your company possesses for the purposes of strategic analysis. Extract the full meaning from it.

MI Analyst At a Glance Entity extraction for business-critical facets customized by industry, for example: Information Technology: Companies Venture Funded Companies Government Agencies IT Technologies IT Markets Industries Job Titles Identified Phrases Business Issues Strategic Scenarios Sources Authors Pharmaceuticals and Biotechnology: Companies Venture Funded Companies Government Agencies Industries Job Titles Identified Phrases Business Issues Strategic Scenarios Sources Authors Pharma Markets Research & Treatment Areas Cells Cell Receptors Diseases Drugs Human Anatomy Proteins Enzymes Government Procurement: Company Venture Funded Companies Government Markets Government Agencies Government Technologies Regions Government Contract Types Identified Phrases Persons Industries Sources Strategic Scenarios Sentiment scoring and sorting by sentiment score: See summary sentiment score (document author's positive or negative tone) for each company Sort documents by sentiment from most positive to most negative and from most negative to most positive. View documents with individual sentiment scores Relationship identification between entities: Discover relationships between entities revealed by the document set Mitigate the research barrier of unfamiliar or unidentified concepts, synonyms, acronyms and aliases. Meaning Extraction Uncover relevant business issues hidden in content Identify threats and opportunities regarding products, market share, pricing, new technologies, marketing partnerships, and business strategy. Trend analysis with display and data export options.