Sponsor: The National Restaurant Association, Chicago, IL 

Site:                 McCormick Place, Chicago, Illinois, USA

Dates:              May 17-20, 2008

Industry:          Hotel/Restaurant Equipment

Fees:                Exhibits:  Waived for IBP; Conference:  Waived for IBP; 

Size:                 600,000 nsf       Exhibitors:  2,080               Attendees:  52,164

Show Description: The NRA Show is the leading tradeshow in the restaurant and hospitality industry.  The full range of food and beverage products, equipment, technology and services aimed at the restaurant and lodging industries are represented at the NRA Show. 

Product Categories:  Over 850 different product categories including china, cash registers, computer systems, computer software, ovens and ranges (convection, conveyor, microwave), pizza ovens, griddles and grills, broilers, refrigerators, freezers, beverage dispensers, cafeteria equipment, ice cream makers, slicers, HACCP equipment, ice transport systems, pest control, hotel equipment and supplies, security services, saws, food scales, music systems, point of sale systems, exercise equipment, filters, fire alarm systems, energy conservation equipment, waste disposal equipment and other products.

Technical Program:  TBD

Marketing Program:  Promotional brochures in at least five different languages will be produced for distribution to potential international visitors.  Cox Communications Consultants in Germany is used to promote the National Restaurant Association and the NRA Show throughout Europe.

Attendee Benefits:  The National Restaurant Association offers free interpretation services in the International Business Center on-site at McCormick Place.

International Attendee Profile:  Corporate executives, owners/operators, franchisees, managers and purchasing agents of foodservice, hotel/motel operations, cruise lines, airlines/commissary,             entertainment/concessions, military, health care and contract foodservice.