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Your organization, like most large enterprises, produces internal primary market research and competitive intelligence, licenses secondary market research studies and commentary from dozens of external market research firms, and monitors news, trade journals, and the Web for market and competitive intelligence.
A SinglePoint Market Research Portal can integrate this diverse content, make it searchable from a single interface with a single login, and provide seamless download of relevant documents to users from the servers wherever they are hosted - at Northern Light, on your internal network, on the public Web, or at a secure content provider website.
A typical SinglePoint has 20 external market research sources, an internal content repository, a business news feed, and is used by 30,000 employees.
The benefits of this approach are many: increased access to market research enterprise wide, increased utilization of subscriptions to external sources, reduced time searching for relevant material and more time for higher-value activities such as analyzing the information.
SinglePoint implementations include authorization capabilities for administrators to set access rights for users to any content set and to allow users to make use of their individual accounts to licensed content. SinglePoint permits the filtering of results lists and/or the restriction of document access user-by-user, source-by-source, document-by-document, and query-by-query.
Northern Light provides SinglePoint as a comprehensive turnkey solution encompassing these components.
