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EARNED INCOME STRATEGIES: From Assessment To Implementation
Overview AN INTENSIVE WORKSHOP FOR NONPROFIT ORGANIZATIONS
If you are like most nonprofit leaders today, you have been actively looking for ways to diversify and stabilize your revenue sources. You are probably aware of some of the benefits of earned income as a vehicle to create your own steady streams of unrestricted funding. At the same time, you may be concerned about some of the challenges of achieving successful earned income, if not done properly.
Whether your organization already has some earned income and wants to earn more, or you’re interested in exploring the possibilities, this in-depth workshop will show you how to plan, develop, finance and grow an effective earned income program. The training uses proven strategies to maximize the benefits of earned income in a manner that actually strengthens mission by building on your team’s current activities, existing capabilities and established stakeholder relationships.
The main benefits of earned income strategies include:
- Enhanced revenue, mission and capacity by focusing on activities that your organization is already engaged in.
- Funding that is not restricted in its use or dependent on outside sources.
- Diversified revenue to stabilize the cyclical ups and downs of government and private funding.
- Demonstrating sustainability of your organization—often a key element in winning grants and major gift donations.
- Increased mission impact from income-generating programs that further your organization’s core purpose and key values.
- Strengthened organizational capacity by building on your existing capabilities and resources.
- Greater organizational effectiveness as staff, volunteers, clients and other stakeholders engage in the process of marketing and delivering earned income services.
- Invigorated board involvement as traditional business leaders connect with something they know a lot about—earned income.
- Improved organizational strategic planning from the process of evaluating earned income (even if you ultimately decide not to pursue an earned income program at this time).
This training also addresses the challenges of earned income development, such as:
- How to guard against “mission drift”
- How to avoid staff time and focus diffusion
- How to manage capital requirements and the risk of revenue loss
- How to understand tax implications and protect your IRS status
- How to preclude concerns of unfair competition from existing businesses
This practical 3-day workshop includes presentation, discussion, lots of Q&A, as well as hands-on work, individually and in small groups. Tangible results at each step culminate in a completed assessment of earned income opportunities, as well as a detailed implementation plan designed specifically for your organization.
Earned Income Strategies: From Assessment to Implementation has been rigorously pilot-tested over the course of three years in more than 20 cities, with very positive results (under the name Business Ventures for Nonprofits). It was developed by The Grantsmanship Centersm in cooperation with two of the leading experts in the field: Rolfe Larson and Andy Horsnell. For 35 years, The Grantsmanship Centersm has been the leading provider of fund development training for nonprofit organizations, academic institutions and government agencies, with over 100,000 graduates nationwide.
Tuition for this comprehensive 3-day training is $575.