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With
nearly 50 products and services and a core audience of some one million
professionals and enthusiasts, the Aviation Week division of The McGraw-Hill
Companies is the world's premier multimedia information and service
provider to the aviation and aerospace market. The cornerstone of
the Aviation Week portfolio is Aviation Week & Space Technology, the
world's leading aviation and aerospace industry magazine covering
technology, business and operations in the commercial, military and
space markets for more than 100,000 paid subscribers in 130 countries.
Its Internet portal, www.aviationnow.com, offers the industry's most
reliable, real-time news, information and e-business features.
Aviation Week's The Next Century of Flight is a multimedia education
initiative dedicated to helping the global aerospace industry capitalize
on the 100th anniversary of powered flight in 2003 and position
itself for generations to come. The program has three core objectives:
- Re-ignite the spirit of the global aerospace industry.
- Raise worldwide awareness of the importance of the industry
and its bold vision of the future.
- Inspire young people to pursue careers in aviation and aerospace.
The program harnesses nearly 50 different information products
and services, including its Internet portal and partnerships with
institutions and companies around the world, to tell the story of
aviation's first century and its vision for the next. With McGraw-Hill
Education Publishing, they expect to connect The Next Century of
Flight message to 30 percent of U.S. classrooms by 2003, 40 percent
by 2005.
www.aviationnow.com/content/ncof
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