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New toolkit for retailers to help stop gift card scams
Dec 21, 2020
In many ways, gift cards ushered in a win-win era. Better gift-giving (and getting) for consumers and increased sales for retailers. But...
Seeking your feedback about the Amplifier Rule
Dec 17, 2020
At the Monterey Pop Festival, the legendary Jimi Hendrix reportedly one-upped The Who by setting fire to his guitar and his amplifier. The...
One thing marketers of CBD products need to know right now
Dec 17, 2020
“It’s the Wild West out there!” How often have you heard that statement about health claims for products containing CBD? But here’s the...