Consumer Privacy

Think your company doesn't make any privacy claims? Think again — and reread your privacy policy to make sure you're honoring the promises you've pledged. Consumers care about the privacy of their personal information and savvy businesses understand the importance of being clear about what you do with their data.

Guidance

App developers: How does your app size up? Have your built security in from the start? The FTC has a dozen tips to help you develop kick-app security for your product.

Advice for businesses about building and keeping security into products connected to the Internet of Things, including proper authentication and access control, secure data management, and the importance of communicating with users effectively.

Guidance for business on complying with the FTC’s Health Breach Notification Rule. Who’s covered by the Rule and what companies must do if they experience a breach of personal health records.

Under the FTC's Health Breach Notification Rule, companies that have had a security breach must: 1. Notify everyone whose information was breached; 2. In many cases, notify the media; and 3. Notify the FTC.

Attention app developers! Basic truth-in-advertising and privacy principles apply to your product. It’s important to give the straight story about what your app can do and be transparent about your privacy practices. This start-from-scratch publication from the FTC reminds you to consider your choices from the user's perspective.

Explains how medical identity theft occurs, and how health care providers and insurers can minimize the risk and help their patients if they’re victimized.

When developing a health app, sound privacy and security practices are key to consumer confidence. Here are some best practices to help you build privacy and security into your app. These practices also can help you comply with the FTC Act.

You’re developing a health app for mobile devices and you want to know which federal laws apply. Check out this interactive tool.

Does your business collect and share consumer health information? Check out these tips for complying with HIPAA and the FTC Act.