Advertise with Waze

Put your business on the Waze map to reach a community of millions of drivers and everyday commuters.

  • Your business is shown to drivers approaching your location or searching nearby. See how it works
  • You decide how much you’re willing to pay for each view of your map pin as well as your total monthly spend. Learn more about pricing
  • It’s super simple to set up and see results. Whether you run a mom-and-pop or nationwide chain, be up and running in minutes. Get started now
Wazers are just a tap away from navigating to your business!

How it works

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  • Put your business on the Waze mobile map

    You place a branded pin that represents your business on Waze maps that reach a community of 30 million people.

  • Wazers who drive near your location can see your pin

    You choose the logo, icon, or other image displayed with your pin -- it’s like a billboard, only interactive too. Drivers can click the pin to find out more about you or to navigate directly to your location.

  • Local searches will include your business

    Your business appears prominently in Waze search results.

  • Get a detailed view of Wazers interacting with your business

    See the number of Wazers you reach every day. Track activity on the pin, including the number of people who navigate to your business.

Pricing

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  • Set your budget

    You provide the amount you are willing to pay for each 1,000 impressions (CPM) of your pin on the map, as well as the total allowable spend in any given month.

  • Pay only for ad activity

    You only pay if your pin is displayed to a user on the map. You will never pay more than the maximum budget you set, and the minimum monthly spend is only $50 per month.

  • Make the best choice for you

    Price ranges are provided to help guide you on the right values to set for your maximum CPM bid and monthly budget.

  • Convenient billing

    Your credit card will be billed periodically after your ads are delivered. Most advertisers are billed on a monthly basis. We accept Visa, Mastercard, American Express and Discover.

Frequently Asked Questions