Outreach Tool Library

The Connecting Kids to Coverage National Campaign works with outreach grantees and a variety of partners—including government agencies, community organizations, health care providers, schools and others—throughout the nation, with a focus on reaching children and teens who are eligible for Medicaid and the Children’s Health Insurance Program (CHIP), but are not enrolled.

The Campaign has produced various resources to help our outreach partners connect kids to coverage and spread the word about Medicaid and CHIP resources. From customizable materials like posters and palmcards to social media messages and images to strategies and ideas, InsureKidsNow.gov provides a wide range of free outreach materials to help support your outreach initiatives—explore the resources below!

• Online Materials
  • Social Media Messages
  • Facebook Images
  • Twitter Images
  • Web Banners & Buttons
  • Find a Dentist Widget
• Print Materials
  • Palmcards
  • Posters
  • Flyers
  • Direct Mail Inserts
  • Tear-Pads
  • Newsletter & Article Templates
• Toolkits
• Tips & Ideas
• Fact Sheets
• Public Service Announcements
  • PSA Pitch Letters
  • PSA Scripts
  • PSA Videos

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Online Materials

Social Media Messages

Use these messages in your Facebook posts, Tweets, or other messaging forums to help us spread the word! Be sure to check out our Step-By-Step Guide to Social Sharing Guide for tips on how to post our graphics on your social media accounts. 

Facebook Images

These images are specifically designed for the best-sized images for sharing on Facebook. Download and share them on your account!

Twitter Images

These images are specifically designed for the best-sized images for Twitter. Download and tweet these to your followers on your account and use our hashtag #Enroll365!

Web Banners & Buttons

Use web buttons and banners to link online traffic to Healthcare.gov where visitors can find more information about their states' programs and how to enroll or the InsureKidsNow.gov Dental Health Page. Each .zip folder includes three standard web banner and button sizes, as well as posting instructions. Place these banners and buttons on your website!

Find a Dentist Widget

Print Materials

We can help customize some of the print materials for your state or local campaign! Please read our Customization Guide for instructions.

Palmcards

Download or request these palmcards–available in many languages–to help with your outreach initiatives. Many are available for customization–read our Customization Guide for details and instructions!

Posters

Download or request these poster–available in many languages–to help with your outreach initiatives. Many are available for customization–read our Customization Guide for details and instructions!

Flyers

Download or these flyers to help with your outreach activities.

Direct Mail Inserts

Include these letters in mailings as part of your outreach campaigns.

Tear-Pads

These great tear pads are available to help with your outreach initiatives. Many are available for customization–read our Customization Guide for details and instructions!

Newsletter & Article Templates

Use these templates to create your own newsletter or articles in existing newsletters.

Toolkits

Back-To-School Toolkit

Use these resources for to cultivate relationships and partnerships to get kids covered and keep them covered.

Tips & Ideas

Read these great tips and ideas you can use to target specific communities and partners as part of your outreach efforts.

Fact Sheets

Distribute these great talking points and facts to help your outreach and enrollment efforts.

Public Service Announcements (PSAs)

You can use these radio public service announcements (PSAs) to further your outreach efforts and help spread the word about Medicaid and CHIP. Use the sample pitch letter to reach out to stations in your community. Be sure to read our 10 Tips for Putting Public Service Announcements to Work to help increase the effectiveness of your campaigns!

PSA Pitch Letters

PSA Scripts

PSA Videos