About this Order

This consent order concerns violations by Alaska Airlines, Inc., (Alaska) of the full fare advertising requirements specified in 14 CFR 399.84 and the statutory prohibition against unfair and deceptive practices, 49 U.S.C. § 41712. This order directs Alaska to cease and desist from future violations of section 399.84 and section 41712, and assesses the carrier a compromise civil penalty of $50,000.