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Impact Factor
6.207
5 year Impact Factor
7.366

Editors

J. Jeffrey Inman

Margaret C. Campbell

Amna Kirmani

Linda L. Price

Consumers' Responses to Threats

How do consumers respond to economic and health threats, such as those brought by the COVID-19 pandemic?  The editors of JCR have curated a collection of  articles to help answer this question. 

Browse the collection. 

Author interviews

Explore a series of author interviews with recently published JCR authors. Learn about the process and inspiration behind their work. The current selection of interviews highlight authors in 2018 and 2019 JCR issues.

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JCR Research Curations

JCR Research Curations are free virtual collections of JCR articles selected to highlight an important consumer research topic. Articles are curated by domain experts who identify links between JCR articles and assemble subject-related collections. The goal of these curated collections is to allow readers to explore a particular issue in depth and garner a deeper understanding of key consumer research topics.

Read all JCR Research Curations 

 

Award-Winning Articles

Read our award-winning articles, including the Best Article Award winner as chosen by the members of the JCR Policy Board after receiving nominations from the Editorial Review Board. JCR also awards the Robert Ferber Award and Robert Ferber Honorable Mention. The Robert Ferber Award competition is held annually in honor of one of the founders and the second editor of the Journal of Consumer Research

Read award-winning articles

JCR Editors-Elect 2021-2023

We are delighted to announce the journal's next team of editors. Professor Bernd Schmitt will serve as editor in chief, and professors June Cotte, Markus Giesler, Andrew Stephen, and Stacy Wood will serve as co-editors.

Meet the new editors. 

From the OUPblog

wine cup filled with wine

How drawing pictures can help us understand wine

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Why morning people seek more variety

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The science behind ironic consumption

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Recommend to your library

Fill out our simple online form to recommend Journal of Consumer Research to your library.

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Email alerts

Register to receive table of contents email alerts as soon as new issues of Journal of Consumer Research are published online.

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Developing countries initiative

Your institution could be eligible to free or deeply discounted online access to Journal of Consumer Research through the Oxford Developing Countries Initiative.

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