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Wow some of you have no sense of creativity. They obviously got your attention with this, and that was the point. Human beings bore easily and stop reading if the material is dry and uninteresting. They got their message out with a little creativity and flair. Zombies are the big thing today, with shows like Walking Dead and movies like World War Z. I think they did a great job making an important message that would be better to read then "if you are in the middle of an earthquake zone, blah blah blah blah". Get over your "I'M A TAX PAYER AND I DON'T PAY YOU FOR THIS" nonsense. I'm also a tax payer, and I am glad someone in government is giving good info to people in a way that they'll care.