GM moves beyond dots on a map
General Motors puts its data to work to understand the competitive landscape. Robust spatial analytics gives 4,300 GM dealers insight into how to successfully meet local demand and grow business. Understanding customer preferences gives the company an edge in delivering excellent customer service.
Outperform the competition
Intelligent mapping and analytics drive informed decisions. Get a competitive advantage with Esri's ArcGIS technology. Use real-time product performance tracking and advanced analytics to increase market share. Visualize supply chain workflows, efficiencies, and risks. Improve customer satisfaction, and outpace competitive threats throughout global markets.
Geospatial Analytics
Gain the ability to foresee where market opportunities and threats may develop. Combine live data trends with past patterns to realize growth and efficiency and mitigate risk.
![Map overlaid with data on a monitor](https://webarchive.library.unt.edu/web/20180920203328im_/https://www.esri.com/content/dam/esrisites/industries/manufacturing/Device_1_Geospatial-Analytics.png)
Data-Driven Insight
Collect and overlay disparate data. Uncover hidden intelligence within sales figures, marketing campaigns, and complex supply chain operations.
![Two tablets showing a map with overlaid data and a dashboard](https://webarchive.library.unt.edu/web/20180920203328im_/https://www.esri.com/content/dam/esrisites/industries/manufacturing/Device_2_Data-Insight.png)
Real-Time Situational Awareness and Alerting
Empower staff to collect, view, and share real-time information. Rapidly respond to supplier, product, and customer situations—anytime, anywhere, on any device.
![Real time monitoring of customers served](https://webarchive.library.unt.edu/web/20180920203328im_/https://www.esri.com/content/dam/esrisites/industries/manufacturing/Device_3_Real-Time-Awareness.png)
Extend Mapping and Spatial Analytics throughout Operations
Discover growth opportunities and strengthen service.