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MoreGet Involved! — A Campaign Marketing Toolkit
Car crashes are a leading cause of death for children 1 to 13 years old. Many times deaths and injuries can be prevented by proper use of car seats, booster seats, and seat belts. The toolkit shows you how to download our PSAs for free and provides tips on how you can use campaign material both online and in your community.
We're counting down for Child Passenger Safety Week, and we want you to join us! We've included dates with the images as a suggested calendar for posting. Our 2016 countdown begins Saturday, August 27, and ends on National Seat Check Saturday, September 24.
JPGs are between 250 KB and 400 KB
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These spots are for Internet use only. They are NOT for broadcast use. Due to size restrictions, we cannot upload broadcast quality spots to the web. To download national and localized broadcast quality HD and SD TV files, please visit PSA Central .
For high-quality radio files: visit PSA Central and select the Child Passenger Safety campaign and your desired medium, call 1-800-933-772, or e-mail AdCouncil@ci-groupusa.com and ask for Child Passenger Safety campaign materials.
300x600 pixels ZIP 1 MB
728x90 pixels ZIP 616 KB
Expiration Date: 9/1/2017
Donated and paid
300x600 pixels ZIP 994 KB
728x90 pixels ZIP 702 KB
Expiration Date: 9/1/2017
Donated and paid
If you wish to have these customized or retagged, contact NHTSA @ 202-366-3587 or Elizabeth.Nilsson@dot.gov.
*Please note that the web banners don't click through to the landing page when previewing from this toolkit. You will need to download them then and associate the landing page with the banner when embedding/using on your site.
These assets expire on 9/10/16. For retag please contact NHTSA at 202-366-3587 or Elizabeth.Nilsson@dot.gov .
Due to size restrictions, we cannot upload high resolution outdoor ads to the web. For high-quality print and outdoor files: visit PSA Central and select the Child Passenger Safety campaign and your desired medium; or call 1-800-933-772 or e-mail AdCouncil@ci-groupusa.com and ask for Child Passenger Safety campaign material. If you'd like to implement the web banners using DART, please contact banners@adcouncil.org for details, with "Child Passenger Safety banners" in the subject line.
Additional Resources
- For additional child safety campaign information, contact NHTSA @ 202-366-3587 or Elizabeth.Nilsson@dot.gov
- To download additional child safety material, visit www.psacentral.org
- Interested in other NHTSA traffic safety campaigns? Please visit http://www.trafficsafetymarketing.gov
- See this page and these assets in Spanish.
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