Social Media, Internet Marketing, and Fundraising for Nonprofit Organizations

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New Year Resolution – I will stop smoking!

New Year Resolution – I will stop smoking!

Every year the Board does the responsible task of setting fundraising goals for …

Do-it-Yourself Fundraising

Do-it-Yourself Fundraising

Do-it- yourself (DIY) fundraising campaigns are rapidly expanding revenue opportunities for nonprofits. They aren’t replacing traditional peer-to-peer fundraising events, but they are giving donors and fundraisers more options to make a difference.

5 tips for data and information management in a mobile world

5 tips for data and information management in a mobile world

Last week we discussed how mobility is simply not just about technology anymore. As you look ahead to 2013, consider these five tips for managing the mobile world.

CRM: 2012 and the Quest for Truth

CRM: 2012 and the Quest for Truth

It is refreshing to hear organizations regard their CRM as the source of truth and not simply a transactional database to track addresses and donations. So what does it mean to be “the source of truth?”

How Do I Thank Thee? Let Me Count the Ways

How Do I Thank Thee? Let Me Count the Ways

Hoping to convert first time year-end donors to loyal benefactors? It can be done! Seize the moment and let new friends know just how much they are needed.

“So long, boys! I’ll send you a postcard from Paradise Falls!”

“So long, boys! I’ll send you a postcard from Paradise Falls!”

When I saw this picture on Pinterest recently, I almost fell off my …

Moving Beyond Descriptive Analytics to Maximize your Donor Strategy

Moving Beyond Descriptive Analytics to Maximize your Donor Strategy

Instead of focusing on what happened and why it happened, many nonprofits are looking at what might happen or how it might happen.

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