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Updated Conversion Lift Tells Advertisers Which Campaigns Work Best for Their Goal
September 3, 2015
Advertisers come to Facebook to grow their business and connect with customers, and part of growing your business is advertising smartly. That’s why back in January, we launched Conversion Lift, a measurement tool for Facebook advertising that helps marketers understand the additional business Facebook Ads drive.
Today, we’re adding new capabilities to Conversion Lift that help marketers understand exactly which of their Facebook ads are driving their ad objective best. The updated Conversion Lift measurement tool helps advertisers make more informed marketing choices, so they can continue to grow their business.
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