TIME College football

Ohio Furniture Chain Loses $1.5 Million in Ohio State Game-Related Promotion

Quarterback Cardale Jones #12 of the Ohio State Buckeyes celebrates after defeating the Oregon Ducks 42 to 20 in the College Football Playoff National Championship Game. Kevin C. Cox—Getty Images

Ashley Furniture promised to write off expensive purchases if the Buckeyes beat the Ducks

Did you bet on the Ohio State-Oregon game? Did you lose? Cheer up: We wager your loss wasn’t anywhere near as bad as Ashley Furniture’s.

The Ohio chain made a perhaps-ill-advised promise to write off purchases of $1,999 or more from Dec. 17-30 if the Buckeyes beat Alabama and then went on to win the national championship by at least seven points.

Admittedly, it was a long shot: Alabama was the No. 1 seed, and even fewer people predicted the Buckeyes overrunning Oregon 42-20 on Monday.

The promotion was in place at stores in Columbus, Cincinnati, Dayton and Florence, Kentucky. Over 500 people made purchases that totaled $1.5 million, according to parent company Morris Home Furnishings’ vice president of marketing, Rob Klaben.

“We did work with a third-party company that underwrote the promotion. So we’re excited to see a win,” Klaben told ABC News.

But he added – in the first great understatement of 2015 – “It’s not inexpensive to have this kind of promotion.”

This article originally appeared on People.com.

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