We want you to start the year strong, and this infographic is a start to help you create content your visitors will love engaging with.
From all of us at AddThis to our lovely community around the U.S., we want to wish you a Happy Thanksgiving! We’re very grateful for our users, and we’d like to take this moment to thank you for being awesome. We thrive to work on products that’ll help YOU reach your site goals. Thanks for giving us that chance. 
Our team works with publishers of all sizes. Here’s what some members of the team have seen to be tried truths that can help you increase engagement with your site’s content.
1. Trust the Data
“Tune your content and strategy based on what the data is telling you about your audience. Take advantage of AddThis preferred services and analytics.” –– Paul
Publishers seeking to lift their site above the noise may have already tried engaging an influencer in one way or another. But while there’s a generally accepted definition of “influencers,” there isn’t one specific group of people that fall into that category for every single publisher.
We heard the news, Wibiya Users, and transitioning to a new tool might be challenging but we are here to help! AddThis offers an easy-to-implement solution so don’t miss a beat when it comes to engaging with your customers and visitors. You have a site to run, and we want to help make this change the least of your worries.
Avjobs, known as the Airline Employment Assistance Corps (AEAC) back in 1988, started with the simple goal of helping pilots and flight attendants with career advice. A few years later, they began offering job listings via phone, and later (in 1994) they posted their resources online.
It’s the night before your campaign launches. You spent hours on end preparing the marketing materials, writing and rewriting the copy you’ll be using on your site and social channels, going through the calendar, and making sure all your loose ends are tied. What are you forgetting?
Your analytics!
Jim Lane, the lead of our user experience team, recently celebrated his 5th year anniversary at AddThis! (If you’ve ever come to one of our cool NoVA UX meetups, you would’ve bumped into him.) Being one of the newer members of the team, I was curious about what he’s seen during his time here. Here’s a little bit about Jim and AddThis’ story, and thoughts about the future.
AddThis is looking for a few good men and women to join our growing team of superstars. In fact, we want to lure you into checking out our careers page with this new video we put together:
A couple weeks ago, I came across an awesome post by Ariel Meadow Stallings about Smart Layers. She won me over with her sweet graphic skills:
