LinkedIn’s simple philosophy: Relationships Matter your professional relationships are key to your professional success.

Their mission is to help you be more effective in your daily work and open doors to opportunities using the professional relationships you already have.

What is LinkedIn?

LinkedIn is an online network of more than 20 million experienced professionals from around the world, representing 150 industries.

When you join, you create a profile that summarizes your professional accomplishments. Your profile helps you find and be found by former colleagues, clients, and partners. You can add more connections by inviting trusted contacts to join LinkedIn and connect to you.

Your network consists of your connections, your connections’ connections, and the people they know, linking you to thousands of qualified professionals.

Through your network you can:

Find potential clients, service providers, subject experts, and partners who come recommended

• Be found for business opportunities


• Search for great jobs


• Discover inside connections that can help you land jobs and close deals


• Post and distribute job listings


• Find high-quality passive candidates


• Get introduced to other professionals through the people you know

LinkedIn is free to join. They also offer paid accounts that give you more tools for finding and reaching the right people, whether or not they are in your network.