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Retailers can increase sales and customer loyalty by promoting the energy-saving and environmental benefits associated with ENERGY STAR products.
Here’s how:
The first step to becoming ENERGY STAR products partner is to review the appropriate program requirements for Retailers and Etailers (102K) or Buying Groups (44K), as well as the ENERGY STAR Brand Identity Guidelines and join the program.
Use our qualifying product lists to specify products that have earned the ENERGY STAR when selecting vendor products.
Use ENERGY STAR training resources to enhance sales associate effectiveness.
Use the ENERGY STAR logo, consistent with the ENERGY STAR Identity Guidelines, on promotional materials. Also, ENERGY STAR offers a variety of marketing resources and sponsors product-specific national campaigns.
Develop an ENERGY STAR strategy that integrates ENERGY STAR into your corporate strategy.
Now that you’ve developed your ENERGY STAR program, apply for Partner of the Year.
Reduce your energy costs with ENERGY STAR buildings & plants, get tips on facility energy management, purchasing/procuring ENERGY STAR qualified products and, reducing computer energy use with monitor power management, and more.