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Open Graph helps people tell stories about their lives with the apps they use. It provides developers with the opportunity to deeply integrate their app into the core Facebook experience, which enables distribution and growth.
Learn More or dive into our Technical Guides.
Watching? Running? Cooking? Open Graph allows people who use your app to share rich stories about what they are doing in it or with it.
Open Graph stories appear in the news feed and ticker of friends and on the person’s timeline. They are eligible for more engaging presentation formats and greater distribution.
Learn more about driving distribution.
Friends discover and rediscover apps through the stories friends share in news feed and the content they highlight on their timeline.
Actions are the interactions people can perform in your app. You can implement one of the predefined built-in actions or create custom actions that represent the unique things people do in your app.
Objects are the target for actions taken by people in your app. You can implement one of the predefined built-in objects or create custom objects that represent important things in your app.
Aggregations showcase actions and objects from an app on a person’s timeline in an interesting way. You can customize aggregations to best highlight the experience of your app and the types of stories people share. For example, an app that helps people share where they have been might choose a map aggregation.