Reblogged from the Mobile Gov Blog. Last week Rimm-Kaufman Group published its new Digital Marketing Report (free download with your email address), which covers the fourth quarter of 2012. They found a staggering increase in the use of mobile search. Specific findings include: Nearly 20% of organic search and direct visits were mobile in Q4. …
Tag Archive: content
Jan
22
What We are Reading: Social Media
Another great roundup of social media articles for the week of January 14, 2013. SMI: Eight ways to encourage content engagement In a bid to better understand what makes consumers like and engage with content, MIT Sloan’s Management Review studied 98 global brands and more than 1,000 wall posts and has identified eight key actions to …
What Readers Are Saying: