Made in America Means More Export Sales for Manufacturers
December 14, 2011Nicole Lamb-Hale is the Assistant Secretary for Manufacturing and Services within the International Trade Administration.
“Made in America” is something we should strive to see stamped on products sold not only at home but abroad as well. Exporting goods has become an essential tool for U.S. manufacturers today as we look to jumpstart our economy through the success of American businesses.
As a Midwesterner, I grew up with an appreciation for the manufacturing industry, which is why I am excited to share with you a recent opinion article I wrote, and was posted here. Many businesses are unaware of the great sales opportunities overseas that spur growth and job creation back in the U.S. and that exporting can be beneficial for businesses of all sizes. In fact 95 percent of the world’s consumers reside beyond our borders and many foreign markets are currently growing exponentially.
In my article I tell the story of a Schaumburg, Illinois business man who had the foresight to diversify both his product offerings and markets. By exporting his American made products to international markets he was able to save and rejuvenate his family’s business. President Obama and the International Trade Administration (ITA) are dedicated to helping businesses prosper and create jobs at home by opening new avenues for international exportation. Through the facilitation of new trade agreements, market research, match-making and other services ITA is working to make U.S. manufacturers successful exporters.
I hope you will take a moment to read about one of many success stories here at ITA, and share yours with us.
You can not underestimate the importance of US exports, especially to growing markets abroad. Exporting to these key economies is essential to US economic growth not only now but in the future too.
Made in America is definitely a mark of quality that could be better exploited across global markets. It should be less about patriotism and more about a symbol of quality and reliability, such tactics will work well when exporting to other countries.
Is true, on the outside of America is a symbol of product quality, but here in Spain do not consume American products
Made in America is a strong statement and definatly make a product sell more all over the world.
Made in America is definitely a mark of quality that could be better exploited across global markets. It should be less about patriotism and more about a symbol of quality and reliability, such tactics will work well when exporting to other countries.
Exporting US products has great prospects. As I often have to deal with overseas partners I know for sure that they are striving to see more US products imported in larger quantities. Today, ordinary customers cannot buy what they want with “Made in America” stamp because of high delivery costs and customs duties. However, mass production for export will partially solve this problem. It’s the point when quality outweighs slight price difference (which will only diminish as US manufacturing gets back on rails). And, as was correctly mentioned, “Made in America is a strong statement” that will make it sell. Hopefully, we’ll see that stamp on a large share or the world’s export in the nearest future.