For Immediate Release: September 23, 2011
Contact: Lorri Crowley (202) 482-3809
U.S. Companies Explore Export Opportunities During Trade Misison to SOuth Africa
Cape Town, South Africa – Michael Camuñez, Assistant Secretary of Commerce for Market Access and Compliance, today concluded the International Trade Administration’s (ITA) trade development mission to Johannesburg and Cape Town, South Africa.
The mission, which focused on the sustainable and efficient energy, aerospace, and educational services and skills development sectors, introduced representatives from 19 U.S. firms to public and private sector officials and potential business partners in the thriving South African market.
“After a week in country, I am more convinced than ever that there are very real, short- and long-term business opportunities here. Many of our companies found significant prospective partners, and we expect great things to come from this mission, especially in the area of alternative energy, "Camuñez said. “American companies are poised to play a critical role in helping South Africa meet its energy challenges, to which the country will devote significant resources in the coming years."
The mission advances President Obama’s National Export Initiative, which aims to double U.S. exports by the end of 2014, supporting economic and job growth in the United States.
“The demand for U.S. technology, products and services is very real, and our companies learned they are well positioned in this market.” Camuñez said. "We will continue to work with and advocate for these companies as they enter the market to ensure they are able to compete on a level playing field."
With its robust business and financial sector, its indigenous multinational enterprises, substantial foreign investment, and well-developed infrastructure, South Africa is often seen as the point of access to develop markets throughout Sub-Saharan Africa. In 2010, U.S. merchandise exports to South Africa totaled $5.6 billion. Through June 2011, U.S. exports to this critical market have increased by more than 65 percent from the same period last year.
The Commerce Department’s International Trade Administration has representation across the globe to help businesses start exporting, increase their exports and find business opportunities in foreign countries, leading to job creation in America. ITA also helps ensure a level playing field globally for U.S. businesses.
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International Trade Administration
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