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Trends on Tuesday: Text Messaging Still Viable Communication Tool
comScore released its latest mobile content usage data showing that just over 75% of mobile subscribers text on their mobile devices. In the three month period ending in November, text messaging increased by .3% MobileMarketingWatch notes that apart from actually talking on their phones, mobile subscribers did nothing more frequently with their phones than using them [...]
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Trends on Tuesdays: Teens
Hot of the press data on teens and communicating from Pew Internet and American Life Project. How do teens communicate? 63% use text to communicate with others every day 39% make and receive voice calls on their mobile phones every day 35% socialize with others in person outside of school on a daily basis 29% [...]
1,283 views | 1 commentMar 20th, 2012 | Filed under Research -
Trends on Tuesday: Multi-Screen Views
Gone are the days of people sitting passively in front of their TVs. Today, people are interacting with what they are watching, using the devices in their pockets. According to a Yahoo/Nielsen survey 86% of mobile Internet users (and 92% of 13-24s) are using their mobile devices simultaneously with TV. A quarter of them say [...]
1,274 views | Comments OffTags: check in, devices, Facebook, GetGlue, location services, SMS, social media, social networking, strategy, text messaging, TV, Twitter -
Trends on Tuesday: Mobile Year in Review
Checking in at the end of the year with Mobile Future and their fast paced mobile year in review. [youtube width="400" height="300"]aKAIzU90zA8[/youtube] A Few Highlights 8 trillion texts sent this year 103 million wireless tweets posted each day 1 billion Foursquare check-ins over the year 26 photos posted on Instagram every second Here to Help [...]
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Mobile Changes the Way People Interact With Media
It’s sometimes hard for us to see how mobile devices are having an impact. The idea that young people are giving up telephone landlines (why pay for more than one phone?) or that teens prefer texting to talking is hard for many government leaders to understand. Now enter the newest members of our society. [youtube [...]
1,411 views | 3 commentsNov 9th, 2011 | Filed under Trends -
Trends on Tuesdays: Teens & Texting
Teens are notorious for texting. Here is some data to help back up those claims, from our friends at the Pew Internet and American Life project. According to Pew data, three-quarters of teens NEVER make or recieve a call in school–contrasted with two-thirds who will text at least occasionally. More from Pew on teens and [...]
1,474 views | 3 comments -
Trends on Tuesday: Text vs. Voice
Mobile is not just apps and websites, it includes SMS or text messaging. Here’s some new text use data from Pew Internet & American Life. Some 83% of American adults own cell phones and three-quarters of them (73%) send and receive text messages.–Pew How do mobile phone users prefer to be contacted? While most people prefer [...]
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USAID and State Push Mobile Info to New Moms Overseas
Some expectant and new mothers do not have access to nurses, doctors or even basic health information. USAID and the Department of State hope that mobile technology will allow new and expectant mothers to receive important health information that can prevent illness and death. The “Mobile Alliance for Maternal Action” will pilot a program, which [...]
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