BLS Publications and Information Services
2012 Annual Summary

At BLS we gauge our impact and effectiveness by looking at: 1) the number of customers we reach; 2) the intensity and extent of their usage of BLS data and information, and; 3) their feedback.

Customers

Visitors to BLS Website


Unique Visitors to BLS Website per Month, on average: 4 million


Unique Visitors to Website per Month: 4 million (average) in 2012

A "unique visitor", in this context, is an individual who has accessed www.bls.gov at least once during a given month.

 

E-Mail Subscription Service

Total subscribers: 93,090
Total subscriptions (to the 60+ e-mail update and notification lists): 931,066


E-mail subscriptions

Twitter

7,582 followers (as of end of 2012)
88 tweets, starting June 26, 2012
Note that Twitter shows post times in the Pacific time zone. Adding 3 hours to the time shown gives Eastern time.

Selected tweets

Inquiries from the Public: Contacts to BLS via website, e-mail, or phone

35,192 inquiries received and answered
BLS measures such activities through its Customer Inquiry System (CIS)



 

Outreach Activities: Presentations and Exhibits

BLS reached 25,086 data users at 286 outreach and educational activities in 2012
BLS measures such activities through its Outreach Activities Tracking System (OATS)

Selected venues and audiences
  • C-SPAN Washington Journal – America by the Numbers
  • National Association for Business Economics
  • Association of Public Data Users
  • Institute for Supply Management
  • Tennessee Safety and Health Congress
  • Upper Township (NJ) Middle School
  • College Career Centers of Boston
  • Society for Human Resource Management (SHRM)
  • Construction Marketing Research Council
  • National Safety Council
  • BLS Data Users Advisory Committee
  • Society of American Business Editors and Writers
  • Los Angeles County Chief Executive Office
  • Central Massachusetts Chamber of Commerce

 

Data and Information Usage

Documents (includes data tables, charts, etc.)

Website Page Views

New and changed web documents posted to www.bls.gov each month, on average: 2,200

Page Views per month, on average: 45.8 millon

Page Views per month: 45.8 millon (average) in 2012

Each time a user accesses a Web page, it is called a page view. This means, roughly, that each page view represents a person reading one document on www.bls.gov.

National News Releases

175 National news releases issued

Most frequently requested releases (with average monthly page views)

Regional News Releases

Over 700 Regional News Releases issued

Selected regional releases (with total annual page views)

Occupational Outlook Handbook, 2012-13 Edition

80,079,379 total annual page views

Most Read Occupational Profiles (with total annual page views)

The Monthly Labor Review

12 issues, containing 47 articles and 39 features

Selected MLR Articles (with total annual page views)

Occupational Outlook Quarterly

4 issues, containing 11 articles and 15 features

Selected OOQ articles (with total annual page views)

Compensation and Working Conditions Online

9 issues

Most frequently read CWC Online articles (with total annual page views)

Detailed Reports

Selected Detailed Reports (with average monthly page views)

The Editor's Desk

248 issues, one every work day
3,660 page views per day, on average

 

Other Publications

82 Other publications, including (with with total annual page views)

Data Downloads

101,244,987 data series, containing 500,538,297 estimates available online at BLS website

Data series downloaded for customers’ own use, on average, per month: 3,968,796 downloads

Most frequently requested data series
  • Unemployment Rate: LNS14000000 (156,234 downloads per month, on average)

  • Nonfarm Employment: CES0000000001 (35,524 downloads per month, on average)

  • Consumer Price Index, not seasonally adjusted: CUUR0000SA0 (33,545 downloads per month, on average)

  • Labor Force Participation Rate: LNS11300000 (26,675 downloads per month, on average)

  • Consumer Price Index, seasonally adjusted: CUSR0000SA0 (16,720 downloads per month, on average)


 

Customer Feedback

As measured by the American Customer Satisfaction Index