FDA Tobacco Regulations Digital Communication Tools

Overview & Purpose

The FDA Center for Tobacco Products (CTP) has developed a suite of digital communication tools to help you learn about the latest federal tobacco rules and regulations including those restricting the sale and distribution of tobacco products.

These tools are part of a larger campaign titled “Break the Chain of Tobacco Addiction” targeted to retailers, trade associations, and state and local agencies working to prevent and control tobacco addiction. In addition to the digital tools below, CTP is employing traditional communication channels such as direct mail, earned media and stakeholder discussion sessions.

Education Campaign Tools

• Web
• Subscription
• Web 2.0

WEB
FDA Tobacco Products Web Site	Delivers the latest tobacco regulations, education, prevention and control information from the FDA. Includes information for retailers, consumers, industry, manufacturers, and health professionals.	Visit the following Web pages: Tobacco Products Home Page News, Speeches, and Events Protecting Kids from Tobacco Regulations Page Retailer Page Break the Chain of Tobacco Addiction Campaign Page
SUBSCRIPTION
Email Updates	Provides email updates on tobacco products including regulation, labeling, retailer, manufacturing, and advertising information.	Sign-up for Email Updates
Really Simple Syndication (RSS) Feeds	Enables syndicated subscription to the latest tobacco news and information for retailers in near real-time.	Subscribe to Retailer RSS Feed
WEB 2.0
Widget	Syndicates CTP tobacco content via a widget application to empower retailers, state partners and others to get the latest CTP information in near-real time. Test your Tobacco regulations knowledge with the interactive quiz.	Share the Widget
Twitter	Provides the latest updates on FDA tobacco regulations, education, prevention, and control.	Follow us on Twitter @FDATobacco
Content Syndication	Enables retailers and state/local partners to syndicate FDA tobacco guidance and latest information on their existing tobacco-related pages.	Add FDA Content to Your Website
Audio Podcast Series	Delivers a podcast series that updates tobacco retailers on the new regulations in a user-friendly portable format.	Listen to podcasts: Tobacco Control Act: What Retailers Need to Know  Don't Sell Tobacco to Minors: What Retailers Need to Know (PSA) Light, Low, Mild, and Similar Terms: What Retailers Need to Know (PSA)
Sharable Badge/Button	Provides sharable graphic badge/buttons of varying sizes for advocacy organizations, consumers, retailers, and partners to post to their Web sites, blogs or other social media spaces to promote the “Break the Chain of Tobacco Addiction” campaign.	Get a Badge/Button: Break the Chain Badges There is No Such Thing as a Safe Cigarette Button Protecting Kids From Tobacco Buttons