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“Obey the law! For the common good!”
Rule of Law

Public Awareness Campaign

The Rule of Law Campaign has started!

In order to raise public awareness for the importance of Rule of Law in a democracy and the responsibility of every citizen to obey laws, the U.S. Embassy in Skopje has provided support and aided in the implementation of the “Rule of Law” campaign.

“Obey the law! For the common good!” is the campaign motto which places emphasis on the social value and benefits that come when each individual complies with the law.

This project, which will be implemented, is accompanied by a series of activities aimed at educating the public about the benefits of observing laws. Several key points, which are critical in every society, have been encompassed, including care for the environment, respect for workers’ rights, freedom of speech, fight against corruption, prevention of domestic violence, responsibility to pay taxes, and the importance of education.

The main focus of the campaign is to inform the public about citizens’ rights, as well as the basic aspects of Rule of Law as a means to build a stable and prosperous society. The campaign will launch at the end of February and will last through November 2012. In order to diffuse the message as widely as possible, the communication unfolds through multiple creative solutions and in different media. Several TV animations, print ads, outdoor advertising pieces, radio messages, and posters have been prepared.

Please find the creative pieces for “Rule of Law” campaign: