Advertising and Promotional Events

Once you’ve developed an international business plan and targeted the best international market opportunities, the next step is to ensure that potential customers and business partners recognize the existence, availability and benefits of your company's products/services.

You can leverage the credibility and influence of the U.S. Government and our vast global network of international business experts, contacts and partners to increase your brand awareness and market exposure in countries around the world.

Promote your products/services in our catalogs and on-line directories

Catalogs and on-line directories offer a relatively inexpensive way for you to reach potential customers and business partners around the globe.

Want to reach more than 250,000 international buyers in 178 countries?

Then advertise in the U.S. Commerce Department’s official export promotion magazine, Commercial News USA (CNUSA). Distributed free of charge every other month via direct mail and by U.S. embassies and consulates all over the world, CNUSA promotes the products/services of U.S. companies. If you are interested in advertising in Commercial News USA, call 1-800-581-8533.

Want to be featured on U.S. Government websites around the world?

Then advertise in FUSE, the featured directory of U.S. products on U.S. Commercial Service websites around the world. See a sample listing from our office in China. Register for this program.

Want to be included in the Official U.S. Department of Commerce online directory of U.S. exporters and service providers?

Then request a free company listing in The Export Yellow Pages, a comprehensive, online directory referenced worldwide by the global trade community. Request a listing.

Exhibit at trade fairs and shows supported by the U.S. Government

Trade fairs and shows offer a good opportunity for you company to introduce international buyers, distributors, or representatives to your products/services.

  • Have us exhibit your product/service literature for you
  • Save money by exhibiting alongside other U.S. companies
  • Meet with potential buyers/partners

Learn more about our catalog exhibition service

Search for upcoming trade shows and fairs supported by the U.S. Government

Organize a promotional event with the credibility and influence of the U.S. Government

From product launches to technical seminars to cocktail receptions we can help you organize a promotional event to reach a target audience of clients, potential business partners or key decision-makers in markets around the world.

Request assistance organizing a promotional event by contacting your local Export Assistance Center