The Daily Caller is a 24/7 news site committed to providing original reporting, thought-provoking commentary, and breaking news.
Ad Guidelines
- Submit all creative and instructions to advertise@dailycaller.com.
- .gif, .jpg, Rich Media and third-party ads accepted
- Maximum 30 seconds and three loops for animation
- All sound must be user initiated by a click and include a mute/stop button
- 60k maximum file size
Flash Guidelines
- Each .swf file must be accompanied by a backup .gif or .jpg
- A new browser window must open with each click
- To correctly track clicks, all .swf files must have appropriate “clickTag” action script and must not be set up with a hard-coded click
- For more information about Flash requirements, please visit: http://www.247realmedia.com/EN-US/rmg2/AdSolutions/PrepareSwfSource.html
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Online Ad Types |
Dimensions |
Expandable |
File Size |
Animation |
| Leaderboard | 728 x 90 | 728 x 360 downwards | 60 k | 30 seconds max |
| Super Leaderboard | 900 x 90 | 900 x 360 downwards | 60 k | 30 seconds max |
| Medium Rectangle | 300 x 250 | 600 x 250 to the left | 60 k | 30 seconds max |
| Half Page | 300 x 600 | 600 x 600 to the left | 60 k | 30 seconds max |
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Email Ad Types |
Dimensions |
Expandable |
File Size |
Animation |
| Medium Rectangles - no rich media |
300 x 250 | N/A | 60 k | |
| Half Page - no rich media |
300 x 600 | N/A | 60 k |
Ad Rates and Additional Advertising Opportunities
We welcome the opportunity to provide advertising rates as well as offer additional advertising opportunities (including video and mobile sponsorships, roadblocks, pushdown ads, re-skins, etc.). For more information, please call (202) 506-2027 or email advertise@dailycaller.com.
Self-Service Campaigns
The Daily Caller’s self-service platform allows advertisers to quickly and easily upload or create their own ad, choose their campaign dates and track their campaign’s performance. Click the link below for more information.
