Rewind

Rewind: Watch Heineken's First TV Ad

Rewind: Watch Heineken's First TV Ad

As brand prepares to celebrate 140 years, we take a look back at the first spot, which aired in the Netherlands in 1968.

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Rewind: Sweetness! Walter Payton Croons in Old KFC Ad

Rewind: Sweetness! Walter Payton Croons in Old KFC Ad

Web sensation Sam 'Sweet Feet' Gordon brings back memories of Walter "Sweetness" Payton, who showed off his musical chops in this KFC ad.

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Rewind: When Happy Ho Ho Presided Over Cheerier Times at Hostess

Rewind: When Happy Ho Ho Presided Over Cheerier Times at Hostess

The snack-cake mascot was one of several iconic characters repping the company, which is headed for liquidation.

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Rewind: Brooke Shields' Calvin Klein Ads From Back in the Day

Rewind: Brooke Shields' Calvin Klein Ads From Back in the Day

Can you do an almost-tripod -- roll upside down onto shoulders and tuck in knees -- while solving a math problem? Sounds pretty easy, but try it in a pair of tight, high-waisted jeans.

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Rewind: Carvel's Slightly Creepy But Super Memorable Ads From the Eighties

Rewind: Carvel's Slightly Creepy But Super Memorable Ads From the Eighties

Carvel's Cookie Puss, an ice-cream cake come to life, was the embodiment of the brand's low-budget, home-brewed ad approach.

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Rewind: Folgers Coffee Is Answer to Marital Problems in This '60s TV Ad

Rewind: Folgers Coffee Is Answer to Marital Problems in This '60s TV Ad

For the housewife portrayed in this old coffee ad, the best part of waking up wasn't the Folgers in her cup -- it was having her husband finally quit berating her for making an awful cup of joe.

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Rewind: Polly-O's Cheesy 80's Ad Was an Instant Classic

Rewind: Polly-O's Cheesy 80's Ad Was an Instant Classic

Polly-O's "best part of the pizza" spot made string cheese a huge hit. But why were the kids in its ads speaking French?

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Rewind: When the Church of Scientology Was a Master of Book Marketing

Rewind: When the Church of Scientology Was a Master of Book Marketing

Before "The Master" and before Tom Cruise, there was "Dianetics."

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Rewind: The Days When Radio Shack Hawked Brick Cellphones for $799

Rewind: The Days When Radio Shack Hawked Brick Cellphones for $799

Mobile technology has come a long, long way since 1989 -- and it's gotten a heck of a lot cheaper, too.

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Rewind: When Birds Eye's Ads Took Frozen Peas From Gray to Green

Rewind: When Birds Eye's Ads Took Frozen Peas From Gray to Green

The same year that Advertising Age published its first issue, Clarence Birdseye had just begun peddling his first batch of quick-frozen veggies to Americans.

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Rewind: Eisenhower Answers America -- And Wins

Rewind: Eisenhower Answers America -- And Wins

Republican Dwight D. Eisenhower's campaign was first to heavily rely on modern-day TV advertising.

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Rewind: '50s Era 7Up Campaign Depicted Soda-Guzzling Babies

Rewind: '50s Era 7Up Campaign Depicted Soda-Guzzling Babies

In an era of backlash against sugary, carbonated drinks, the notion of presenting them as healthful seems unthinkable. But 60 years ago, that's exactly what 7Up did -- even suggesting the soda be given to babies.

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Rewind: 1949 Cigarette Spot Declares 'Doctors Smoke Camels'

Rewind: 1949 Cigarette Spot Declares 'Doctors Smoke Camels'

The Centers for Disease Control and Prevention is unleashing a new round of anti-smoking ads. But so-called doctors used to be at the center of campaigns touting the virtues of cigarettes.

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Rewind: What Celine Dion's 2003 Chrysler Ad Should Teach Us

Rewind: What Celine Dion's 2003 Chrysler Ad Should Teach Us

After revisiting a 1960's cereal commercial and a 1977 Hula Hoop spot, our Rewind column finds a cautionary tale in the more recent archives.

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Rewind: Check Out This Wham-O Hula-Hoop Commercial From 1977

Rewind: Check Out This Wham-O Hula-Hoop Commercial From 1977

We travel in time to the '70s to see how a classic American toy was marketed: the Hula Hoop.

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Rewind: See Andy's Griffith's Post Toasties Commercial From the 1960's

Rewind: See Andy's Griffith's Post Toasties Commercial From the 1960's

Ad Age has decided to make it a point to regularly rewind and reflect upon retro ads to see what they say about changing human behavior and culture. Here, check out the first clip in our series, starring Andy Griffith.

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