Ad Specs & samples
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Type
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Details |
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728x90
(Standard)
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Maximum file size is 40K
- Animation must stop at 15 seconds
- Acceptable formats: .gif and .jpg
- Banner ad must have a distinct border. Site users should be able to distinguish where the advertisement ends and the web content begins
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728x90
(Flash)
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Maximum file size is 40K
- Animation must stop at 15 seconds
- Acceptable formats: .swf
- No audio
- Banner ad must have a distinct border. Site users should be able to distinguish where the advertisement ends and the web content begins
- mySA.com allows Flash versions 6, 7, 8, & 9 (AS2only)
- Frame rate may not exceed 24 fps (frames per second). 12 fps is recommended.
- Before we can post any flash file (SWF file), we need an alternate GIF/JPG file (this image is only used if the code on the page determines that the user does not have a Flash plug-in).
- The FLA file is required to ensure clickTag is working properly. NOTE: If edits are required to the FLA, we will also need copies of all non-standard fonts used in the FLA file in TrueType PC format.
- Keep in mind, there are 3 required files for posting flash banners: SWF file, GIF file and HTML file
- The flash file MUST contain the "clickTag" for the click-thru
- For click-tag code and where to place it in the ad, refer to Macromedia's RichMedia Tracking specs. Scroll down the page to where you see "To assign a clickTAG for your advertisement" or you can copy the code from below onto a button that sits as the top layer of your movie
click-tag code
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160x600
(Standard)
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Maximum file size is 40K
- Animation must stop at 15 seconds
- Acceptable formats: .gif and .jpg
- Banner ad must have a distinct border. Site users should be able to distinguish where the advertisement ends and the web content begins
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160x600
(Flash)
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- Maximum file size is 40K
- Animation must stop at 15 seconds
- Acceptable formats: .swf
- 30 max alt. text characters
- No audio
- Banner ad must have a distinct border. Site users should be able to distinguish where the advertisement ends and the web content begins
- mySA.com allows Flash versions 6, 7, 8, & 9 (AS2only)
- Frame rate may not exceed 24 fps (frames per second). 12 fps is recommended.
- Before we can post any flash file (SWF file), we need an alternate GIF/JPG file (this image is only used if the code on the page determines that the user does not have a Flash plug-in).
- The FLA file is required to ensure clickTag is working properly. NOTE: If edits are required to the FLA, we will also need copies of all non-standard fonts used in the FLA file in TrueType PC format.
- Keep in mind, there are 2 required files for posting flash banners: SWF file, GIF/JPG file
- The flash file MUST contain the "clickTag" for the click-thru
- For click-tag code and where to place it in the ad, refer to Macromedia's RichMedia Tracking specs. Scroll down the page to where you see "To assign a clickTAG for your advertisement" or you can copy the code from below onto a button that sits as the top layer of your movie
click-tag code
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955x30
(Catfish Ad)
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Maximum file size is 40K
- Static Ad on bottom of section fronts
- Acceptable formats: .gif and .jpg
- Stays on bottom of screen even while scrolling
- Pick section of your choice
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300x250
(Standard)
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Maximum file size is 40K
- Animation must stop at 15 seconds
- Acceptable formats: .gif and .jpg
- 30 max alt. text characters
- Banner ad must have a distinct border. Site users should be able to distinguish where the advertisement ends and the web content begins
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300x250
(Flash)
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Maximum file size is 40K
- Animation must stop at 15 seconds
- Acceptable formats: .swf
- 30 max alt. text characters
- No audio
- Banner ad must have a distinct border. Site users should be able to distinguish where the advertisement ends and the web content begins
- mySA.com allows Flash versions 6, 7, 8, & 9 (AS2only)
- Frame rate may not exceed 24 fps (frames per second). 12 fps is recommended.
- Before we can post any flash file (SWF file), we need an alternate GIF/JPG file (this image is only used if the code on the page determines that the user does not have a Flash plug-in).
- The FLA file is required to ensure clickTag is working properly. NOTE: If edits are required to the FLA, we will also need copies of all non-standard fonts used in the FLA file in TrueType PC format.
- Keep in mind, there are 2 required files for posting flash banners: SWF file, GIF/JPG file
- The flash file MUST contain the "clickTag" for the click-thru
- For click-tag code and where to place it in the ad, refer to Macromedia's RichMedia Tracking specs. Scroll down the page to where you see "To assign a clickTAG for your advertisement" or you can copy the code from below onto a button that sits as the top layer of your movie
click-tag code
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300x600
Half Page
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- Maximum file size is 40K
- Distinct border
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425x600
Monster Ad
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- Mostly in Y! Mail product
- Maximum file size is 40K
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120x90
(Standard) |
- Distinct border
- Maximum file size is 15K
- No animation
- Can include tagline with max of 30 characters
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Roll-over
small - 300x60
large - 300x250
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- Distinct border
- Small image - 10K maximum
- Large image - 30K maximum
- Acceptable image formats: .gif and .jpg
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E-mail Offers
(previously MySpecialsDirect (MSD))
620x1,000**
** 620 pixels wide by 1,000 pixels high are the max dimensions.
These dimensions are optimal to fit MSD template.
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- Only .gif or .jpg images, please
- File cannot exceed 100K (HTML + images)
- Paths must be absolute because relative paths will display broken links.
- Creative cannot contain javascript, rollovers, imagemaps, forms, flash or style sheets.
- No external images hosted by client
Note: Client must provide layered file to allow for any necessary adjustments.
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468x60
(Standard)
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- Distinct border
- 40 K max size
- Static, no animation
- No audio
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468x60
(Flash)
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Maximum file size is 40K
- Animation must stop at 15 seconds
- Acceptable formats: .swf
- No audio
- Banner ad must have a distinct border. Site users should be able to distinguish where the advertisement ends and the web content begins
- mySA.com allows Flash versions 6, 7, 8, & 9 (AS2only)
- Frame rate may not exceed 24 fps (frames per second). 12 fps is recommended.
- Before we can post any flash file (SWF file), we need an alternate GIF/JPG file (this image is only used if the code on the page determines that the user does not have a Flash plug-in).
- The FLA file is required to ensure clickTag is working properly. NOTE: If edits are required to the FLA, we will also need copies of all non-standard fonts used in the FLA file in TrueType PC format.
- Keep in mind, there are 2 required files for posting flash banners: SWF file, GIF/JPG file
- The flash file MUST contain the "clickTag" for the click-thru
- For click-tag code and where to place it in the ad, refer to Macromedia's RichMedia Tracking specs. Scroll down the page to where you see "To assign a clickTAG for your advertisement" or you can copy the code from below onto a button that sits as the top layer of your movie
click-tag code
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149x42
poll sponsors
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- Maximum file size is 10K
- Image must be static; no animation
- Banner ad must have a distinct border. Site Users should be able to distinguish where the advertisement ends and the web content begins.
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189x32
(homepage button)
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- Maximum file size is 10K
- Image must be static; no animation
- Banner ad must have a distinct border. Site Users should be able to distinguish where the advertisement ends and the web content begins.
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Yahoo! Display Adveristing Guidelines
The following is a list of the guidelines that are most commonly missed upon creative submission:
- - Creative must have a distinct border to clearly identify where the page ends and the advertisement begins
- - Animation cannot exceed 15 seconds. Animation can begin again on mouse-over, but must stop immediately on mouse-off.
- - Creative can not exceed the specified weight limits posted on solutions.yahoo.com (425x600, 40K swf; 30K gif/jpg...)
- - Creative must have branding
- - Creative must match ad size
- - No fake HTML or simulated interactivity (A maximum of 5 linking URLs can be used in each HTML creative).
- - No obscene or otherwise objectionable images.
- - No 'FREE' offers in the ad unit with out pre-approval from Yahoo!.
- - Creative cannot use the 'Yahoo!' name or logo without pre-approval from Yahoo!
- - Creative containing a sweepstakes or contest must be pre-approved by Yahoo! (2-3 business day lead time required)
- - When building flash creative, please note that the expression box must be checked and the URL should say clickTag
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