16 oct - Chief Marketing Officer Linda Abraham discusses how to make social measurable, comparable and actionable.
Brave New Digital World - A Manifesto for the Future of Digital Media Measurement & Analytics
30 ene - Market Research in the Mobile World Conference Asia Pacific
Beth Uyenco, SVP International Research, comScore, Inc.
Overcoming Challenges of Implementing Mobile Audience Measurement Studies in Multiple Countries
Navigating the challenges of recruitment, data collection and management: what are the lessons learned?
Implementing a hybrid approach through the triangulation census data with mobile panel data
Developing a true multi-platform measurement tool through the integration of web-enabled devices
Leer más
31 ene - egta’s Annual Research Director’s Meeting
Opportunities and Challenges Behind Common Metrics Across All Platforms
Leer más
31 ene - Media Metrix® Multi-Platform: The Next Generation of Digital Audience Measurement
Join our Media Metrix® Multi-Platform: The Next Generation of Digital Audience Measurement webinar on Thursday, January 31st at 2 p.m. ET.
Leer más
5 feb - M-Days
What’s hot in one of the most advanced mobile markets in the world today? Use of mobile broadband and mobile internet is growing, apps and mobile advertising are tightly entwined, mobile social networking is in, and mobile advertising, content and services make up more than the half of mobile revenues, followed by games and music.
Leer más