Advertising & Promotions Managers
Also called: Advertising Manager, Promotions Director, Advertising Director, Classified Advertising Manager
What they do:
Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.
On the job, you would:
- Inspect layouts and advertising copy and edit scripts, audio and video tapes, and other promotional material for adherence to specifications.
- Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments and advertising agencies.
- Gather and organize information to plan advertising campaigns.
Arts and Humanities
Communications
Business
Engineering and Technology
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Basic Skills
Problem Solving
Social
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Verbal
Ideas and Logic
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People interested in this work like activities that include
leading, making decisions, and business. They do well at jobs that need:
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You might use software like this on the job: Project management software
Analytical or scientific software
Graphics or photo imaging software
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You might like a career in one of these industries:
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See more details at O*NET OnLine about advertising and promotions managers.