Help Customers StumbleUpon Your Site

Date: Tuesday, February 28, 2012
Presenters:

Jack Krawczyk, StumbleUpon
Michelle Chronister, GSA

On-Demand Webinar

NOTE: Large files will take more time to download

Description

You spend countless hours perfecting your agency website. Now, how do you get people to visit?  StumbleUpon helps people explore the web and discover content they may not normally find... and it refers more traffic to partner sites than Twitter, Digg, YouTube and Reddit...combined.

Join our free StumbleUpon webinar and hear how this discovery engine can help double the time customers spend on your site. You’ll also learn about StumbleUpon’s badges, channels and widgets; and hear how the USA.gov team uses StumbleUpon to increase traffic.

What You'll Learn

  • How to easily share your content by adding social buttons
  • Tips to drive customers to the specific content they want, not just portal pages
  • How to ensure people will want to consume your information

About the Presenters

Jack Krawczyk is the Senior Product Marketing Manager at StumbleUpon and is responsible for the product marketing development of advertising and partnership solutions. Focused on Paid Discovery, StumbleUpon’s social media marketing platform, Jack has been working closely with marketers to understand how to better engage brand promise with consumers who are in the mindset of discovery. Jack is also responsible for the distribution of StumbleUpon traffic solutions, which enable site owners to more deeply engage and grow their audience.

Prior to joining StumbleUpon, Jack was at Google where he worked on the development of Google+, and also managed Fortune 500 advertising relationships in the media & entertainment, financial services, travel and local services sectors. He has also worked as an analyst at Bank of America Securities. Jack holds a Bachelor of Science in Information Systems from Carnegie Mellon University.
 

Michelle Chronister is a Program Analyst in the Office of Citizen Services and Innovative Technologies at the U.S. General Services Administration. She works as a web content and social media manager for USA.gov, the U.S. government’s official web portal.

Michelle recently completed the Presidential Management Fellows program which attracts outstanding candidates from a variety of academic disciplines to federal service. She has a Master of Science degree in Library and Information Science from the University of Illinois at Urbana-Champaign.

Content Lead: DigitalGov University Team
Page Reviewed/Updated: March 29, 2012

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