11/5/2010 - RANDOLPH AIR FORCE BASE, Texas (AFNS) -- An Air Force commercial highlighting the roles Airmen play in Air Force humanitarian relief efforts begins airing in television markets and select movie theaters across the U.S. in November.
"Med Evac" highlights the Air Force's aeromedical evacuation mission during disaster relief efforts.
The commercial is the fourth in the "It's Not Science Fiction" series. The first was released June 2009 and demonstrates the technology of unmanned aircraft systems.
"The aeromedical evacuation mission is a unique Air Force mission and is a crucial part of any disaster relief effort," said Col. Michael Tillema, the director of strategic communications and marketing for Air Force Recruiting Service. "This new commercial will help inform the American public about this vital mission and showcases our professional medical corps Airmen."
Officials said the aeromedical evacuation mission is essentially a "flying hospital," and is usually the fastest, and in many cases, the only lifesaving mode of transportation during natural disasters and in combat zones.
Air Force medical teams have conducted aeromedical evacuation missions in response to Hurricane Katrina, the Haiti Earthquake and in the current conflicts in Iraq and Afghanistan.
The Air Force's science fiction campaign is geared toward demonstrating that technology, once thought to be science fiction, is actually being employed by the Air Force today.
Each commercial spot is portrayed in a cinematic, sci-fi environment, and then reveals in the end that these missions are not science fiction, but rather what Airmen do every day, officials said.
