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Award Report- Catskill Regional Medical Center

At Catskill Regional Medical Center, library manager Maryallison Farley used a Small Projects Award for some tried and true promotional materials.  She purchased a large quantity of profesionally designed and printed bookmarks to promote the Health Information Library’s resources and services that are available to the community.

In rural Sullivan County, residents are separated by large distances and have only a minimal public transportation system.  Enter the laminated Library bookmarks to spread the word far and wide that the hospital library is open to all community residents!  Residents have walk in access four days a week and phone reference service five days a week.  The Library provides free information packets on a selected health topic, mailed to community members at no cost.  All this information is included on the bookmarks.

In three months time, some 1,500 bookmarks have been distributed at such venues as the nine public libraries in the County, at various health fairs and at the sites visited by the Hospital’s mobile health unit.  Senior Centers and Town Centers will soon follow.  These bookmarks assist with the ongoing marketing that is required to keep a consumer health information service in the public’s eye.

MaryAllison Farley- Catskill Regional Medical Center, Harris, NY

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