Thought Starters for Promotional Activities
  • Coordinate with local bars to display “Buzzed Driving is Drunk Driving” posters on the back of stall doors.
  • Coordinate with alcohol retailers (liquor stores, convenience stores) to display “Buzzed Driving is Drunk Driving” posters on windows, cooler doors, etc.
  • Work with local law enforcement and emergency medical staff to stage a mock car crash, draft signs displaying St. Patrick’s Day fatality numbers. Invite media and local schools to attend.
  • If your community has a St. Patrick’s Day parade, have the police department, community organization, MADD chapter, etc. enter a themed float emblazoned with a “Buzzed Driving is Drunk Driving” banner.
  • Partner with local companies to pay for/distribute “Buzzed Driving is Drunk Driving” coasters, koozies, T-shirts, etc. at bars/St. Patrick’s Day parades.
  • Recruit volunteers to dress as leprechauns and distribute “Buzzed Driving is Drunk Driving” limerick flyers at bars/parades.