GOP groups plan record $1 billion blitz

The symbolic Republican elephant, painted with the colors of the Texas flag, is pictured. | AP Photo

The $1 billion in outside money is in addition to the traditional party apparatus. | AP Photo

The Billion-Dollar Buy: About this series
Like never before, big dollars are having a big impact on politics and governance. This series examines how the new wide-open fundraising landscape will affect the 2012 campaigns.
See also: Inside Koch world | Rove hits big: The birth of a mega-donor | Myth of the small donor | Sheldon Adelson: Inside the mind of the mega-donor | The IRS's 'feeble' grip on big political cash | The new normal: $9 million for a rural House seat | Secret money funds GOP door-knockers | The billion-dollar bust?



Republican super PACs and other outside groups shaped by a loose network of prominent conservatives – including Karl Rove, the Koch brothers and Tom Donohue of the U.S. Chamber of Commerce – plan to spend roughly $1 billion on November’s elections for the White House and control of Congress, according to officials familiar with the groups’ internal operations.

That total includes previously undisclosed plans for newly aggressive spending by the Koch brothers, who are steering funding to build sophisticated, county-by-county operations in key states. POLITICO has learned that Koch-related organizations plan to spend about $400 million ahead of the 2012 elections - twice what they had been expected to commit.

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Full series: The Billion-Dollar Buy

The Billion-Dollar Buy

Just the spending linked to the Koch network is more than the $370 million that John McCain raised for his entire presidential campaign four years ago. And the $1 billion total surpasses the $750 million that Barack Obama, one of the most prolific fundraisers ever, collected for his 2008 campaign.

Restore Our Future, the super PAC supporting Mitt Romney, proved its potency by spending nearly $50 million in the primaries. Now able to entice big donors with a neck-and-neck general election, the group is likely to meet its new goal of spending $100 million more.

And American Crossroads and the affiliated Crossroads GPS, the groups that Rove and Ed Gillespie helped conceive and raise cash for, are expected to ante up $300 million, giving the two-year-old organization one of the election’s loudest voices.

“The intensity on the right is white-hot,” said Steven Law, president of American Crossroads and Crossroads GPS. “We just can’t leave anything in the locker room. And there is a greater willingness to cooperate and share information among outside groups on the center-right.”

In targeted states, the groups’ activities will include TV, radio and digital advertising; voter-turnout work; mail and phone appeals; and absentee- and early-ballot drives.

The $1 billion in outside money is in addition to the traditional party apparatus – the Romney campaign and the Republican National Committee – which together intend to raise at least $800 million.

(PHOTOS: Republican money men)

The Republican financial plans are unlike anything seen before in American politics. If the GOP groups hit their targets, they likely could outspend their liberal adversaries by at least two-to-one, according to officials involved in the budgeting for outside groups on the right and left.

By contrast, Priorities USA Action, the super PAC supporting President Barack Obama’s reelection, has struggled to raise money, and now hopes to spend about $100 million. Obama’s initial reluctance to embrace such groups constrained fundraising on the Democratic side, which is now trying to make up for lost time.

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