About Social Media Today
December 5, 2012
7 Proven Tactics to Improve Your Facebook Fan Page Engagement
In order to engage in meaningful discussions and get ROI, brands must have well-crafted strategy in mind. Companies should be prepared to provide value and they need to design positive and fun experience via the social web that encompasses the overall story. [read more]
December 6, 2012
Social Media Morning Report
Differentiating social business from media, Google+ keeps pulling numbers, reviewing the new Myspace, and more. [read more]
December 6, 2012
10,000 Hour Quest to Social Enlightenment in 7 Steps
Malcom Gladwell repeatedly mentions in his book The Outliers the “10,000-Hour Rule”, claiming that the key to success in any field is, to a large extent, a matter of practicing a specific task for a total of about 10,000 hours. So how are you and your organization moving toward that 10,000 hours to become experts in social media? [read more]
Prevent Social Media Catastrophes
Kenneth Cole’s Cairo catastrophe. Hollister’s model misadventure. Marc Jacobs’ “tyrant” trouble. How would your company handle them? [read more]
Recent Infographics
22 Easy-to-Implement Social Media Tactics for December
It’s December, and the countdown to holiday events and the New Year has begun. With fewer than 30 days left until 2013, here are 22 easy-to-implement social media tactics to use this December. [read more]
The Great Thing About Online Marketing Nowadays
The world of online marketing is very complex, diverse and challenging, but here's why it's a great time to be an Internet Marketer. [read more]
4 Social Media Internship Essentials
Social media internships have the advantage of being roomy enough in terms of position requirements and the ability to try everything out at least once, but eventually some progress needs to be made to show that all of those hours of hanging out on Tumblr and Facebook are helping move you into a buzzworthy direction online. [read more]
3 Reasons Why You Need A Business Blog
Don't abandon an SEO strategy and just begin blindly writing content. There is no doubt that a solid blog could boost your search engine rankings. Here are some contributing reasons why producing excellent content will beneficial for your online marketing purists for SEO and beyond! [read more]
Social Media: The Christmas Stimulus
It is the time of year when you can almost count on making up for any sales shortfalls that you’ve accumulated throughout the year. Of course, before you can do that, you need to let people know that you’re there. This is where social media comes in really handy. [read more]
Social Media Morning Report
Microsoft opens Socl, Pinterest keeps pushing numbers, Instagram starts drifting away from Twitter, and more. [read more]
Google AuthorRank & Google+ as the New Facebook?
It will be hard for all of Facebook’s billion plus users to forget about their profile. However, there is an incentive to jump on the Google+ bandwagon as soon as possible; especially for businesses. [read more]
What Would Happen If Wikipedia Died?
What might happen to the internet, and our world, if Wikipedia bit the dust? I look at some very different opinions in this article. What are your feelings and opinions? Are you going to donate? Do you edit Wikipedia? Do you rely on Wikipedia? [read more]
#Sandy: Climate Disasters in the Age of Social Media
Join our webinar on climate change and social media on 12/10, 1:00 PM EST/10:00 AM PDT as we discuss how can social media be leveraged to increase its usefulness in times of crises, what impact is social media having on how we learn and engage with these natural disasters, and more. [read more]
Social Media Marketing – Why Home is Where the Heart Is
Your website is, ideally, the place where you build the deepest, most meaningful, and potentially most profitable relationships. It’s where potential clients and customers should really get a transparent, informative and up-to-date picture of you and your business. [read more]
Never Doubt the Dominance of a WordPress Website
With this platform having its own "community" - it is very easy to learn new methods and strategies to implement for your business' website. Sharing ideas and plugin tweaks are a norm on WordPress.org, plus the support your receive from developers is astounding. [read more]
5 Twitter Mistakes to Avoid
Many mistakes later, I decided to bring you a list of 5 Twitter mistakes that you can easily avoid. I hope these spare you some digital pain... [read more]
Social Media Morning Report
Four multi-billion dollar brands that don't do social media, Facebook abandoning pretenses of democracy, the 2012 Internet Trends report, and more. [read more]
Social Media as a Customer Service Early Warning System
While some companies ignore social media entirely, other obsess about protecting their online brand while ignoring more traditional communication channels. They're inadvertently training customers to publicize complaints online instead of first trying to resolve them with company staffers. Smart companies use social media as an important "early warning system" about customer services problems and failures in other channels. [read more]
Marketers Name Their Most Admired Brands
Find out what 460+ marketers have to say about The State of Social Media Marketing and which companies they believe are excelling at social. [read more]
The 10 Keys To Optimizing Twitter Engagement
Like with any social network, posting doesn't equate to readers, click-throughs or subscriptions. Posts have to engage and grab the reader. Twitter is slightly different, however, with it's limitation to 140 characters. This restriction becomes a guideline for successful posts if viewed correctly and analysed properly. [read more]
100,000 Facebook Likes Won’t Tell You How to Improve Your Content
Data extracted from Facebook is indeed a powerful marketing tool—but it has nothing to do with numbers. In "Knockout," an ebook from NetBase and Jay Baer, the authors explain what you really need to understand to take action, improve your content marketing and connect with customers. [read more]
Social Media Use is Soaring – Time to Reconsider Your 2013 Strategy [Report]
Nielsen's third quarter social media use numbers show some significant changes from 2012. What do the new stats mean for marketing in 2013? [read more]
23 (More) of the Best Social Media Guides, Tips and Resources of 2012
Social media marketing adoption is now so widespread there’s little further question of “if” or “when” in the minds of most marketers–but many “how” and “what” questions still remain. How can marketers make more productive use of their time on social networking sites? [read more]
Fixing The Social Media Plateau
The signs listed here may be an indication it’s time to step up your game, take it to the next level, and grow or remain complacent. See if these strike a chord and whether you might add a few of your own: 10 Indications You’ve Hit a Social Media Plateau [read more]
“Should Chiefs Play the Game” is Wrong Question
Should the Kansas City Chiefs have played their game Sunday? Here's how a Twitter chat and a quarterback's post game comments helped me answer the real question. [read more]
Explaining Twitter
"Have you ever needed to explain what Twitter is? I use Twitter everyday, both personally and professionally and admittedly felt challenged making this presentation. Below are easy to understand slides explaining what Twitter is." [read more]
- YOU
- Syed Noman Ali
- David Amerland
- Andre Bourque
- Leigh Dow
- Debra Ellis
- Paul Fabretti
- Barry Feldman
- Tammy Kahn Fennell
- Cliff Figallo
- Tia Fisher
- Laurent Francois
- Brad Friedman
- Adi Gaskell
- Christianna Giordano
- Lance Godard
- Ali Goldfield
- Shaun Hinklein
- Edwin Huertas
- Angela Irizarry
- David Johnson
- Sharn Kandola
- Michael Klein
- Mary Manzo
- Candida McCollam
- Mark McGrath
- Mac Ocampo
- Steve Olenski
- Khalid Raza
- Brett Relander
- Chris Ricciuti
- Neal Schaffer
- Natalie Sisson
- Brad Smith
- Deborah Sweeney
- Chris Syme
“I don't follow people with the letters "SEO" in thier profile. period. I also avoid people with large number of followers and matching following. They are just about numbers not about interacting. So if an individual (who usually posts nothing of real interest or value) has 15,898 followers and is following 16,998 they are playing the "followers game"....you follow a ...”
“Hi Chris,Thanks for the rundown on the Nielsen's report.In fact, I've just read the same report as part of my research before I penned my latest article about advertising on social media. I'd like to humbly add to the post in the way we need to approach, or reconsider our 2013 strategy. A very vital point is the role of big data and analytics that can change the way we thought about customer ...”