Guru Channel

Using Twitter to Become a Better Marketer

by Doug Stephens — There are many reasons why retailers should be incorporating Twitter into their marketing mix. One important thing that no one seems to be talking about, however, is that using Twitter to market your business will make you an infinitely better marketer.

Read the entire article

Hottest Guru Blog Posts

  • Prechter: Everyone Is Bullish Now, So 2010 Will Be A Year Of Horrible Market Declines


    The Market Guardian | Monitoring The Financial World — Authority Authority: 446
    Chart guru Robert Prechter was on Fast Money this evening, reiterating his comments about extreme declines. He states that bullishness has gone from 2% to 90% (though we’re not sure where that comes from), and that volume and breadth are down. Interestingly, when he was asked about gold, he demurred and said he was ...
    1 day ago

  • Collaboration? I’ll have Two of Those – In Blue Please


    CloudAve — Authority Authority: 647
    My good friend and buzzword slayer Mike Riversdale, is in the habit of slaying the dragons of enterprise newspeak. He regularly bemoans organizations whose collaboration strategy is articulated (somewhat facetiously) by the title above – you know, the organization who pay lip service to collaboration and fully ...
    1 day ago

  • Seattle Mayoral race: the view from the insiders


    HOWIEINSEATTLE — Authority Authority: 441
    Neuman and Bennett at the PubliCola event Chris Grygiel (seattlepi.com): "Genius." Thats how Mike McGinns late-campaign position switch on the tunnel replacement for the Alaskan Way Viaduct was described Monday night by a political insider. That insider: Charla Neuman, the spokeswoman for Joe Mallahans campaign, ...
    1 day ago

  • Say Hello to the New New GigaOM


    GigaOM — Authority Authority: 786
    Two winters ago, we unveiled a new design for GigaOM — today, we are launching another one. Whereas before, our focus was on design, this time around we’re aiming to bring you a unique user experience. The biggest change at our company in the intervening two years, of course, has been in the growth of our ...
    1 day ago

  • Concert Travel – Finding Kanye West’s Retreat


    Vacations Blog — Authority Authority: 431
    Kanye West has won 12 Grammy awards, a bucketload of other music awards, been crowned as MTV’s Hottest MC, and got 2 GQ awards for Man of the Year and International Man of the Year.  Kanye West Two years ago this month, his mother’s death gave Yeezy a devastating blow, but he’s still been plowing ahead ...
    1 day ago

  • Robert On Channel 4 News: On Microsofts Pitch For News


    paidContent:UK — Authority Authority: 684
    Channel 4 News thought enough of the reports that Microsoft ( NSDQ: MSFT ) is trying to tempt newspapers away from Google ( NSDQ: GOOG ) to run it at the top of its Monday-evening programme. After their business correspondent’s package ( video here ), Krishnan Guru-Murthy did a live chat with Mindshare’s ...
    1 day ago

  • Ask the Career Consultant: Networking on the Shy


    OfficeArrow All Articles - Full Content — Authority Authority: 431
    Dear Lisa: Im a really shy person and have a difficult time practicing some of the latest and greatest networking techniques. Im job searching and recognize the value of networking, but it seems so overwhelming! Just the thought of it makes my hands sweat and my pulse race - not in a good way! Do you have any useful ...
    1 day ago

  • KISS Live in Concert!


    The Ustream.TV Blog — Authority Authority: 540
    Wednesday, stay up late to watch rock gods KISS take the stage for a live show from the Staples Center in Los Angeles. In addition to the live show, Ustream viewers will get exclusive behind-the-scenes content and backstage access before the event. It’s like being there–but better! Tune in here at 9pm PST/12am ...
    1 day ago

  • Steven Begleiter on Bloomberg: “I’m probably a one tournament a year guy”


    Poker News Daily — Authority Authority: 512
    Last Friday, former Bear Stearns executive Steven Begleiter joined Bloomberg news hosts Mark Crumpton and Lori Rothman to discuss his sixth place finish in the 2009 World Series of Poker ( WSOP ) Main Event and his future in the game. Crumpton incorrectly stated that the WSOP Main Event was a $10 million ...
    1 day ago

  • Box Office: Fangirls Fuel A Record Breaking Weekend For ‘New Moon’


    The Flickcast — Authority Authority: 571
    Last week I mentally predicted that New Moon would come in around the $80 Million mark. Obviously, there is a reason that I am not in the business of box office predictions. New Moon grossed over $140 Million during its opening weekend, and broke a few records along the way. Fangirls (and a few fanboys) showed ...
    2 days ago

  • Q&A With John Reese


    The Kirk Report — Authority Authority: 572
    It is no secret that I think stock screening can be an asset to both investors and traders who seek to outperform the market. For well over the past decade, Mr. Reese has dedicated his career to the extensive use, research and development of stock screens based on the strategies of legendary investors like Ben Graham ...
    2 days ago

  • Cubs off the field items


    waxpaperbeercup — Authority Authority: 462
    A few off the field items that may or may not be related: 1. According to the Bright One’s Lewis Lazare the Cubs have hired a marketing guru to finally replace the position that became open when Jay Blunk left the Cubs to join the Hawks. (I know the title is different and all of that but basically the Cubs have ...
    2 days ago