About This Blog

Barry Horn joined the DMN in 1981. He’s covered just about every sports beat before picking up sports media in 1991.

March 2010
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February 26, 2010

Radio Daze: January ratings are in and The Ticket marches on

9:08 AM Fri, Feb 26, 2010 |
Barry Horn/Reporter   E-mail   News tips

Any which way you look at it, January was a dominant sports talk ratings month for the boys at The Ticket. It was the station's best month since computing ratings moved from written diaries to a high tech electronic system more than a year ago.

The stations' ratings in men 25-54 were beyond boffo. It was No. 1 in the entire Dallas-Fort Worth radio universe in men 25-54, the most important indicator in the sports talk universe.

An example: Mondays-Friday from 6 a.m. to 7 p.m., the No. 1 Ticket scored an average rating of 10.1. ESPN 103.3 clocked in at 2.7 (No. 15) and 105.3 The Fan scored a 2.0 (No. 18). The Fan did finish ahead of ESPN during the 9 a.m. and 11 a.m. hours.

ESPN, on the strength of Mavericks games, was No. 1 among the sports stations after 7 p.m.

And for whatever it's worth: Cowboys radio ratings on its new flagship, The Fan, were down this season. From Week 3 through the end of the season, they were down almost 11 percent among listeners 12 years old and up. Among men 25-54, the ratings were down 29 percent.

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The entry "Radio Daze: January ratings are in and The Ticket marches on" is tagged: Radio Ratings


February 24, 2010

USA semifinal hockey game ticketed for NBC on Friday

4:52 PM Wed, Feb 24, 2010 |
Barry Horn/Reporter   E-mail   News tips

The headline says it all. Game time is 2 pm. Opponent: Winner of Czech Republic-Finland game.

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The entry "USA semifinal hockey game ticketed for NBC on Friday" is tagged: Ice Hockey , NBC Winter Olympics


ESPN SportsCenter oops: Howard Sterned

12:23 PM Wed, Feb 24, 2010 |
Barry Horn/Reporter   E-mail   News tips

Scott Van Pelt gets punked by Brian Westbrook impostor


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The entry "ESPN SportsCenter oops: Howard Sterned" is tagged: ESPN , SportsCenter


NBC not second-guessing itself on U.S.-Canada cablecast

7:12 AM Wed, Feb 24, 2010 |
Barry Horn/Reporter   E-mail   News tips

NBC is pleased as punch with the gigantic cable rating the USA-Canada game got for MSNBC on Sunday night, The 8.2 million viewers the network got is second only to its election night coverage in 2008.

It has no misgivings about going with taped skiing and ice dancing on over-the-air NBC.

"You do know that 53 percent of the Olympic audience is women," one NBC wag told me.

The network has volumes of research information indicating that it's audience, which is not a hardcore sports audience, prefers sequins to slap shots.

And I'll just point this out (and I hate to defend NBC): The network's job is not to grow the NHL. The reason the NHL is on NBC for no rights fee is because it could not get a better over-the-air deal anywhere else. Would there have been as much bellyaching if the game was on cable's ESPN, which also is not in as many homes as NBC?

The network also made the game available in HD. No HD? Blame the cable carrier.

Those of us who watched hockey were treated to a lifetime memory.

Go discuss.

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The entry "NBC not second-guessing itself on U.S.-Canada cablecast" is tagged: Hockey , NBC Winter Olympics


February 23, 2010

Happy 25th anniversary to Bob Knight, the chair man

8:23 AM Tue, Feb 23, 2010 |
Barry Horn/Reporter   E-mail   News tips

I didn't get to watch Big Monday on ESPN last night as I was wrapped up in the Winter Olympics and the Mavericks-Pacers.

Did I miss a Brent Musburger or Bob Knight reference during the Oklahoma-Kansas game to one of college basketball's seminal moments that occurred 25 years ago today? Surely, you remember this:

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The entry "Happy 25th anniversary to Bob Knight, the chair man" is tagged: Bob Knight , ESPN


February 22, 2010

USA-Canada Olympic Hockey set Canadian TV record!!!

4:32 PM Mon, Feb 22, 2010 |
Barry Horn/Reporter   E-mail   News tips

It was bigger than big north of the border. It was the most-watched sports program in Canadian history. Let me repeat: It was the most-watched sports program in Canadian history.

Here's the news release from our Canadian friends:

Last night's CAN/USA Men's Hockey game delivered winning ratings for Canada's Olympic Broadcast Media Consortium with an average audience of 10.6 million viewers. With a larger audience than the Salt Lake City 2002 gold medal game featuring the same two teams (10.3 million), last night's game now becomes the most-watched sports program on record in Canadian television history. Peaking at 13 million viewers, the game was watched in part by nearly two in three Canadians, or 21.5 million viewers (64.3% of the Canadian population). A total of 9.48 million viewers watched on CTV alone, the biggest audience yet for any event at Vancouver 2010, including the Opening Ceremony (8.95 million), while 1.08 million watched on V. The game contributed to the highest daily reach yet, with 28 million Canadians watching some Winter Games coverage yesterday on Consortium platforms. After Day 10, 97.6% of the population - or 32.69 million Canadians - have engaged with Vancouver 2010 coverage, according to Canada's Olympic Broadcast Media Consortium's CUME index.

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The entry "USA-Canada Olympic Hockey set Canadian TV record!!!" is tagged: Canada , Winter Olympic Ratings


Olympics: Ice Dancing 23.3 - Ice Hockey 8.2

3:41 PM Mon, Feb 22, 2010 |
Barry Horn/Reporter   E-mail   News tips

Maybe it's time to load up the truck and head north. What kind of country is this or what?

NBC's average viewership figures for Sunday night read thusly:
For the amazingly wonderful USA-Canada hockey game on MSNBC: 8.2 million viewers.
For live ice dancing and taped skiing on NBC: 23.3 million viewers.

In ratingspeak: Ice Hockey 4.3; Ice Dancing et al: 13.2.

You think that would happen in Canada?

I will hold my tongue and not advise the NHL to incorporate ice dancing into its games as it has the dastardly shootout. Beside, who would lead Steve Ott or Brenden Morrow?

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The entry "Olympics: Ice Dancing 23.3 - Ice Hockey 8.2" is tagged: NBC Winter Olympics


Still not good to be a Cowboys fan in Philadelphia

11:27 AM Mon, Feb 22, 2010 |
Barry Horn/Reporter   E-mail   News tips

Found this over at The Fan's website. Good thing she was wasn't wearing a T.O. jersey, She should have called my pal Vince DeBlasis.

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The entry "Still not good to be a Cowboys fan in Philadelphia" is tagged: Dallas Cowboys , Philadelphia Eagles


Olympic hockey: USA 5, Canada 3

10:05 AM Mon, Feb 22, 2010 |
Barry Horn/Reporter   E-mail   News tips

It was live and in color on cable's MSNBC while NBC was showing taped skiing, skating and ice dancing. I'm not sure why anyone would really complain about the game on cable. MSNBC is available in 92 million homes about 6 million less than ESPN. We all know that hockey is a cable sport.

I have Verizon Fios, which means I got to see the game in HD, which many others did not. That's the only knock.

On the other hand, the beauty of the MSNBC telecast was the sparsity of commercials. The game felt like a sprint from start to finish. And if you ever had any doubt about the genius of Mike Emrick's play-by-play, I'm sure there can be no doubt this morning.

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The entry "Olympic hockey: USA 5, Canada 3" is tagged: Ice Hockey , NBC Winter Olympics


February 19, 2010

Replay: Watch Tiger Woods' 13-minute statement

10:50 AM Fri, Feb 19, 2010 |
Mark Francescutti/Sports Editor   E-mail   News tips

Tiger Woods has apologized for having affairs and says he is unsure when he will return to competitive golf. Watch his 13-minute statement here:

aplive on livestream.com. Broadcast Live Free

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Tiger Woods talks and America will listen

9:06 AM Fri, Feb 19, 2010 |
Barry Horn/Reporter   E-mail   News tips

Public service announcement:

Tiger Woods will read a statement at 10 am Dallas time. It will be covered by ABC, CBS and NBC, which will cut into regularly-scheduled programming. It will be smothered by ESPN. You can be sure that all of the networks' websites will be on the case as well.

Now back to your blog reading day.

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The entry "Tiger Woods talks and America will listen" is tagged: Tiger Woods


February 18, 2010

Winter Olympics smashes American Idol streak

9:07 AM Thu, Feb 18, 2010 |
Barry Horn/Reporter   E-mail   News tips

American Idol's 222-episode winning streak that was six years in the making appears to have come to a crashing halt, according to the early returns.

NBC's coverage of the Vancouver Games scored a 19.8 from in the 8 pm hour in major market overnight ratings for Wednesday. Idol earned a 12.3. Locally, Channel 5's Olympics topped Idol in the 8-9 hour as well.

Where is Paula Abdul when you need her?

For the night, the Olympics, with its packaged coverage that included Lindsey Vonn's taped gold medal downhill, NBC scored a 19.3 major market rating.

On the corresponding night four years ago in Turin, Idol trounced the Olympics -- 17.6 to 10.7.

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The entry "Winter Olympics smashes American Idol streak" is tagged: NBC Winter Olympics , Ratings


On Tiger Woods' invitation only non-press conference

7:53 AM Thu, Feb 18, 2010 |
Barry Horn/Reporter   E-mail   News tips

It's coming Friday and the if he is going to read a statement while not answering questions -- then I have a question. "If you are media member invited to attend to be nothing more than a prop, what does it do for your credibility if you go?"

The orchestration of this event reminds of the Masters pulling strings annually in Augusta. Or maybe a Kim Jong-il media event in North Korea.

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February 17, 2010

NBC's Olympics: Packaging...Packaging...Packaging

8:49 AM Wed, Feb 17, 2010 |
Barry Horn/Reporter   E-mail   News tips

The Vancouver Olympics are being broadcast live except when they are not. When NBC Sports czar was still a Yalie, he must have gotten some advice from a successful alum: "Package for prime time."

Downhill skier Lindsey Vonn, NBC's designated diva of the Winter Games, is scheduled to do her thing soon after her events starts at 1 pm. NBC, however, will delay showing the footage until prime time for maximum exposure.

I know a lot of people will be bellyaching about this injustice and similar acts by NBC designed to boost ratings. But does it really matter? How many folks ever hear of Vonn before these Games? Skiing isn't exactly a TV staple. Now we can''t live if e don't see Vonn live. Still, the cries of injustice will be heard across the country. To that, I say, "Chill, it's only the Winter Olympics."

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The entry "NBC's Olympics: Packaging...Packaging...Packaging" is tagged: Lindsey Vonn , NBC Winter Olympics


Coaching the Cowboys: Tom Landry pitched a credit card; Jimmy Johnson is into male enhancement; What will Wade Phillips be selling when his coaching days are done?

8:08 AM Wed, Feb 17, 2010 |
Barry Horn/Reporter   E-mail   News tips

Yikes! I'm glad there was no post-game male enhancement testing after SBs 27 and 28. I'm thinking Tom Landry would have turned down JJ's latest pitchman gig.

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The entry "Coaching the Cowboys: Tom Landry pitched a credit card; Jimmy Johnson is into male enhancement; What will Wade Phillips be selling when his coaching days are done?" is tagged: Dallas Cowboys coaches , Jimmy Johnson , Tom Landry



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