Scratch Widgets, Clearspring Is The Sharing Company
This morning Clearspring officially announced that they will soon deprecate the company's Launchpad widget platform, integrating features directly into AddThis which will become Clearspring's central platform. The shift makes a ton of sense, as the concept of "widgets" doesn't resonate as strongly with users as "sharing" does. While Facebook and other social platforms want to be a centralized place for the content a user shares, AddThis serves as the sharing switchboard.
This morning Clearspring officially announced that they will soon deprecate the company's Launchpad widget platform, integrating features directly into AddThis which will become Clearspring's central platform. The shift makes a ton of sense, as the concept of "widgets" doesn't resonate as strongly with users as "sharing" does. While Facebook and other social platforms want to be a centralized place for the content a user shares, AddThis serves as the sharing switchboard.
SocialTimes — December 03, 2009
Clearspring’s AddThis Gets Major Update Towards Web Takeover
AddThis, which began as a sharing mechanism for web links, has shown significant promise since being incorporated into Clearspring's overall product. With the Clearspring Launchpad for widget-sharing and AddThis for web page sharing, Clearspring had its bases covered.
AddThis, which began as a sharing mechanism for web links, has shown significant promise since being incorporated into Clearspring's overall product. With the Clearspring Launchpad for widget-sharing and AddThis for web page sharing, Clearspring had its bases covered.
bub.blicio.us — December 03, 2009
Share the Moment and Spread the Wealth
Young companies like AddThis (owned by Clearspring Technologies) and ShareThis are the giants of this particular corner of the Web, syndicating their catalog of sharing buttons — at no charge — to major Web sites, and developing ways to make money by selling data about who is sharing, and how much, back to Web publishers and their advertisers.
Young companies like AddThis (owned by Clearspring Technologies) and ShareThis are the giants of this particular corner of the Web, syndicating their catalog of sharing buttons — at no charge — to major Web sites, and developing ways to make money by selling data about who is sharing, and how much, back to Web publishers and their advertisers.
New York Times — September 26, 2009
AddThis Gets Smart(er)
AddThis is a community-driven platform with the goal of letting people "share anything to anyone anywhere." It no longer limits visitors to sharing content only to a small hand-picked list of sites. It now wants to be a "switchboard for the web," which means that the providers and networks that show up when your visitors click on the AddThis button are dynamic and flexible.
AddThis is a community-driven platform with the goal of letting people "share anything to anyone anywhere." It no longer limits visitors to sharing content only to a small hand-picked list of sites. It now wants to be a "switchboard for the web," which means that the providers and networks that show up when your visitors click on the AddThis button are dynamic and flexible.
Web Worker Daily — September 22, 2009
Michael Jackson’s Massive Impact (On Google, Facebook, and Yahoo)
"First, leading widget network Clearspring, which also owns content sharing service AddThis, reports that the Jackson story was actually most shared on Facebook and not Twitter."
"First, leading widget network Clearspring, which also owns content sharing service AddThis, reports that the Jackson story was actually most shared on Facebook and not Twitter."
Mashable — June 26, 2009
Infiniti Goes Deep With Digital For G Convertible
"The company is also advertising via free video desktop and widget apps like Clearspring and Cooliris."
"The company is also advertising via free video desktop and widget apps like Clearspring and Cooliris."
Media Post — June 22, 2009
Still A Wonderful World Of Web Widgets For Some Start-Ups
"Clearspring — arguably top-dog in the space..."
"Clearspring — arguably top-dog in the space..."
Wall Street Journal — June 19, 2009
Widgetizing The Web: Widgetbox Hits 500 Million Impressions A Month
"Clearspring also seems to have more of a reach than Widgetbox, but we don't have the comparable Quantcast numbers. Clearspring's widgets had 520 million unique visitors in April of 2009, according to comScore."
"Clearspring also seems to have more of a reach than Widgetbox, but we don't have the comparable Quantcast numbers. Clearspring's widgets had 520 million unique visitors in April of 2009, according to comScore."
TechCrunch — June 19, 2009
Data: Online, Iranians turning to Facebook during crisis
"Widget-maker Clearspring offers a sharing widget called AddThis for sites, where users can share blog posts and other information on to a wide range of social networks, including Facebook and Twitter as well as email. The company tracks what services people share to, as well as other information like user's locations. Web pages that have the AddThis are viewed some 20 billion times a month by people in more than 20 languages, so the company has a decent data sample to pull from."
"Widget-maker Clearspring offers a sharing widget called AddThis for sites, where users can share blog posts and other information on to a wide range of social networks, including Facebook and Twitter as well as email. The company tracks what services people share to, as well as other information like user's locations. Web pages that have the AddThis are viewed some 20 billion times a month by people in more than 20 languages, so the company has a decent data sample to pull from."
Venture Beat — June 17, 2009
ClearSpring Sees What 1/2 The Internet is Doing (API Coming Soon)
"This morning the company announced a new API that allows developers to share any embeddable content, including YouTube videos, through the AddThis/ClearSpring infrastructure and analytics service. The company says its reach has grown from 200 million combined monthly uniques in September when it acquired AddThis to 500 million today, a huge jump in 6 months. The new API could accelerate that growth even more."
"This morning the company announced a new API that allows developers to share any embeddable content, including YouTube videos, through the AddThis/ClearSpring infrastructure and analytics service. The company says its reach has grown from 200 million combined monthly uniques in September when it acquired AddThis to 500 million today, a huge jump in 6 months. The new API could accelerate that growth even more."
ReadWriteWeb — May 27, 2009
Widget distributor Clearspring buys AddThis
Clearspring Technologies, which helps website owners publish snippets on to other websites, said on Tuesday the company had agreed to acquire another widely used Web sharing site, AddThis LLC. AddThis is the most popular U.S. service for sharing bookmarks or Web pages via e-mail or direct site-to-site links, according to data from Web measurement firm Hitwise Inc, outpacing Yahoo Inc's Del.icio.us or ShareThis.com.
Clearspring Technologies, which helps website owners publish snippets on to other websites, said on Tuesday the company had agreed to acquire another widely used Web sharing site, AddThis LLC. AddThis is the most popular U.S. service for sharing bookmarks or Web pages via e-mail or direct site-to-site links, according to data from Web measurement firm Hitwise Inc, outpacing Yahoo Inc's Del.icio.us or ShareThis.com.
Reuters — September 30, 2008
SplashCast and Clearspring Join Forces for Social Advertising
It's always fun when two very smart companies join forces to shake up an industry. SplashCast Media and Clearspring have joined forces and put their respective strengths together to create a social advertising platform for consumer brands. The platform is designed to help advertisers and brands engage their audiences across all the major social networks.
It's always fun when two very smart companies join forces to shake up an industry. SplashCast Media and Clearspring have joined forces and put their respective strengths together to create a social advertising platform for consumer brands. The platform is designed to help advertisers and brands engage their audiences across all the major social networks.
Mashable — September 09, 2008
Three Hot Companies
When we went to see Clearspring CEO Hooman Radfar in his McLean office last week, we were impressed that company chairman Ted Leonsis was already there meeting with him - though it meant we had to wait a couple extra minutes. We're guessing they were trying to figure out how to stop all the Obama-like buzz surrounding one of the region's fastest-growing companies so they can actually get some work done.
When we went to see Clearspring CEO Hooman Radfar in his McLean office last week, we were impressed that company chairman Ted Leonsis was already there meeting with him - though it meant we had to wait a couple extra minutes. We're guessing they were trying to figure out how to stop all the Obama-like buzz surrounding one of the region's fastest-growing companies so they can actually get some work done.
Tech Biz Now — September 02, 2008
SnagFilms Finds Virtual Theaters For Documentaries
The service SnagFilms, allows anyone with a blog, a Web site, or even a page on a social-networking site, to open a virtual movie theater and show these documentaries, free. The virtual theater is a small widget that contains the film, and that can be embedded easily and quickly in a wide variety of popular social-networking services and blog platforms. No technical knowledge is needed.
The service SnagFilms, allows anyone with a blog, a Web site, or even a page on a social-networking site, to open a virtual movie theater and show these documentaries, free. The virtual theater is a small widget that contains the film, and that can be embedded easily and quickly in a wide variety of popular social-networking services and blog platforms. No technical knowledge is needed.
The Wall Street Journal — July 17, 2008
EgoTV, Clearspring Show How Widgets Successfully Distribute Video
EgoTV is now distributing "Malibu U," through Clearspring's widget and its site. Getting the widget is simple, you just click on it, find the social media platform to which you want to embed the widget and go.
EgoTV is now distributing "Malibu U," through Clearspring's widget and its site. Getting the widget is simple, you just click on it, find the social media platform to which you want to embed the widget and go.
VideoNuze — July 10, 2008
Widget Network Clearspring Gets ABCi Clearance
Clearspring Technologies Inc. is the first widget network to be accredited under a new program by the Audit Bureau of Circulations' interactive unit.
Clearspring Technologies Inc. is the first widget network to be accredited under a new program by the Audit Bureau of Circulations' interactive unit.
Media Post Publications — June 24, 2008
Coming To A Social Network Near You: Self-Service Widgets
White-label widget maker KickApps today is expected to announce a distribution deal with widget syndicator Clearspring Technologies.
White-label widget maker KickApps today is expected to announce a distribution deal with widget syndicator Clearspring Technologies.
Media Post Publications — June 10, 2008
DM Days keynote focuses on authenticity
Speaker Ted Leonsis, vice chairman emeritus of AOL and chairman of Clearspring Technologies, elaborated on this idea in his address, titled "Shift Happens: Customers take charge," by outlining changes in consumer media consumption and what they mean for marketers.
Speaker Ted Leonsis, vice chairman emeritus of AOL and chairman of Clearspring Technologies, elaborated on this idea in his address, titled "Shift Happens: Customers take charge," by outlining changes in consumer media consumption and what they mean for marketers.
DMNews — June 10, 2008
Clearspring Gets $18M to Make Smarter Widget Ads
Clearspring, the widget company that has broken into the advertising and distributed media realm, has raised $18 million in a Series C round of funding, led by New Enterprise Associates (NEA) and Novak Biddle Venture Partners, with existing investors also participating in the round.
Clearspring, the widget company that has broken into the advertising and distributed media realm, has raised $18 million in a Series C round of funding, led by New Enterprise Associates (NEA) and Novak Biddle Venture Partners, with existing investors also participating in the round.
Mashable — May 20, 2008
Clearspring Technologies enters ‘Web widgets’ partnership with 360i
Clearspring Technologies Inc. and 360i LLC announced a partnership on Thursday to enhance search results for Web widgets, or tiny downloadable capsules that live on computer desktops.
Clearspring Technologies Inc. and 360i LLC announced a partnership on Thursday to enhance search results for Web widgets, or tiny downloadable capsules that live on computer desktops.
Washington Business Journal — May 16, 2008
ScanScout Partners with Clearspring
Expanding the reach of its contextual in-video ad technology, ScanScout today is expected to announce a distribution deal with widget company Clearspring Technologies.
Expanding the reach of its contextual in-video ad technology, ScanScout today is expected to announce a distribution deal with widget company Clearspring Technologies.
Media Post Publications — April 29, 2008
Paramount Enlists Clearspring for ‘Indiana Jones’ Widget Promo
Paramount is kicking off a promotion for the latest "Indiana Jones" film. Paramount tapped Clearspring to handle back-end work for the widgets.
Paramount is kicking off a promotion for the latest "Indiana Jones" film. Paramount tapped Clearspring to handle back-end work for the widgets.
Marketing Vox — March 20, 2008
Clearspring Launchpad Sends Widgets To All
If you have content on a website, all it takes to make that content an embeddable widget is a little bit of code, which Clearspring happens to have available for free.
If you have content on a website, all it takes to make that content an embeddable widget is a little bit of code, which Clearspring happens to have available for free.
WebProNews — October 30, 2007
New Clearspring tool converts Web sites to widgets
Clearspring Technologies Inc. Monday announced the release of Launchpad, a set of tools that will let developers convert Web sites to widgets that can be posted on social networks, blogs or other Web sites.
Clearspring Technologies Inc. Monday announced the release of Launchpad, a set of tools that will let developers convert Web sites to widgets that can be posted on social networks, blogs or other Web sites.
Computerworld — October 29, 2007
Netvibes Expands Universal Widget API Relationships and Launches Premium Widgets
"We are proud to be compatible with the Netvibes UWA format," said Hooman Radfar, founder and CEO of Clearspring, one of the Web's leading syndication platforms that distributes widgets to multiple social networking sites.
"We are proud to be compatible with the Netvibes UWA format," said Hooman Radfar, founder and CEO of Clearspring, one of the Web's leading syndication platforms that distributes widgets to multiple social networking sites.
BusinessWire — September 21, 2007
Wave of Widgets Spreads on the Web
"The standard Internet advertisement is so familiar that most people tune it out: a billboard stripped across the top of a Web site, waiting for consumers to surf by and maybe click on it.
Now a young generation of online-ad creators are pushing a newer idea: putting a brand on a mini-site so fun or useful — a video game or a spruced-up calculator or a live sports update — that people download it, paste it on their personal blogs or social networking sites, use it again and again and share it with friends."
"The standard Internet advertisement is so familiar that most people tune it out: a billboard stripped across the top of a Web site, waiting for consumers to surf by and maybe click on it.
Now a young generation of online-ad creators are pushing a newer idea: putting a brand on a mini-site so fun or useful — a video game or a spruced-up calculator or a live sports update — that people download it, paste it on their personal blogs or social networking sites, use it again and again and share it with friends."
WashingtonPost — April 09, 2007
Tech’s Best Young Entrepreneurs
"Widgets are spreading like wildfire across the Web. Suddenly everyone's creating, disseminating and attaching these fungible nuggets of code to add icons, videos, dialog boxes, and other content to Web pages. "Widgets are the Web à la carte," says Fath, who, with Radfar, founded Clearspring in 2004 to help companies package and distribute their content in widget form and then track where it goes. Clearspring, which counts the National Basketball Assn. and Universal Pictures as customers, serves 30 million widgets a day."
"Widgets are spreading like wildfire across the Web. Suddenly everyone's creating, disseminating and attaching these fungible nuggets of code to add icons, videos, dialog boxes, and other content to Web pages. "Widgets are the Web à la carte," says Fath, who, with Radfar, founded Clearspring in 2004 to help companies package and distribute their content in widget form and then track where it goes. Clearspring, which counts the National Basketball Assn. and Universal Pictures as customers, serves 30 million widgets a day."
BusinessWeek — March 26, 2007
Universal Turns to Social Nets
"Unlike simply uploading the clip to YouTube, custom widgets give advertisers more control. Universal can update the widget with additional promotional footage, and it is tracking the results of the application program through tools provided by Clearspring Technology, the company that provided the widget platform. It will be able to ascertain how many fans have embedded the trailer and how many have viewed it on what sites."
"Unlike simply uploading the clip to YouTube, custom widgets give advertisers more control. Universal can update the widget with additional promotional footage, and it is tracking the results of the application program through tools provided by Clearspring Technology, the company that provided the widget platform. It will be able to ascertain how many fans have embedded the trailer and how many have viewed it on what sites."
AdWeek — January 17, 2007
AOL Alumni Seek Excitement of Start-Ups
"When Chris Marentis joined America Online Inc. 10 years ago, the fledgling Internet empire was growing at a frenzied pace. As senior vice president of business development, he worked 60-hour weeks and spent holidays closing multimillion-dollar deals. He held strategy meetings by trading instant messages while his family slept."
"When Chris Marentis joined America Online Inc. 10 years ago, the fledgling Internet empire was growing at a frenzied pace. As senior vice president of business development, he worked 60-hour weeks and spent holidays closing multimillion-dollar deals. He held strategy meetings by trading instant messages while his family slept."
WashingtonPost — December 18, 2006
New Media: Marketers Wend Widgets Into Interactive Tactics
"Widgets are also making the leap from desktop to Web pages. Blogs and social networks are fertile ground, said Chris Marentis, CEO at Clearspring Technologies, Arlington, Va., a leading provider of widget syndication services, which last week launched a platform that enables content providers to easily deploy, track and analyze content assets. Users of MySpace, for instance, are already adept at pasting snippets of code that embed photo slide shows, YouTube players and other special effects. By tracking widget downloads, advertisers will "start to see the viral hubs and see where their influencers are," said Marentis.
"Widgets are also making the leap from desktop to Web pages. Blogs and social networks are fertile ground, said Chris Marentis, CEO at Clearspring Technologies, Arlington, Va., a leading provider of widget syndication services, which last week launched a platform that enables content providers to easily deploy, track and analyze content assets. Users of MySpace, for instance, are already adept at pasting snippets of code that embed photo slide shows, YouTube players and other special effects. By tracking widget downloads, advertisers will "start to see the viral hubs and see where their influencers are," said Marentis.
BrandWeek — November 13, 2006
Clearspring Launches Widget Syndication Service
"Clearspring Technologies , a venture-backed firm based in Arlington, plans to launch its widget syndication service today. The company, which received $2 million in funding from Novak Biddle Venture Partners and other investors in April, distributes online content and tracks it through social networks, blogs and personalized Web sites."
"Clearspring Technologies , a venture-backed firm based in Arlington, plans to launch its widget syndication service today. The company, which received $2 million in funding from Novak Biddle Venture Partners and other investors in April, distributes online content and tracks it through social networks, blogs and personalized Web sites."
WashingtonPost — November 06, 2006