Sales are directly tied to marketing Wyoming companies’ services and products. The Wyoming Business Council offers help through several programs.
Cooperative Advertising
The Business and Industry Division offers economic development groups and businesses the opportunity to join cooperative advertising in national publications. Contact Carol Stearns at 307.777.2882.
Cooperative Marketing Program
The Business Council secures booth space at trade and selling events to share, at minimum cost, with Wyoming businesses and local economic development groups. Contact Carol Stearns at 307.777.2882
Marketing Consulting/Media Training
Consulting and training helps Wyoming businesses fine tune their marketing and public relations efforts to reach their target audience. Contact Rachel Girt, Marketing & Public Relations Manager, at 307.777.2851.
Trademark Licensing Program
The Business Council has an agreement with the Secretary of State to use the Bucking Horse and Rider logo. Contact the Trademark Licensing Office at 307.766.5646.
Trade Show Incentive Grant Program
The program encourages Wyoming businesses to promote and sell their Wyoming-made products to statewide, national and international audiences with grants to help offset the costs of the trade events. Contact Annie Wood, Senior Marketing & Attraction Specialist, at 307.777.2844
The Wyoming Business Council Trade Incentive Program exists to encourage Wyoming businesses promote and sell their products to statewide, national and international audiences.
The Trade Show Incentive Program is a reimbursable grant; and as such, the applicant must pay all expenditures before the grant award can be disbursed. The business shall function independently in performing this activity and shall assume sole responsibility of any debts or liabilities that may be incurred in regard to this trade event. The grant award cannot be assigned.
***This program has a limited amount of funds. Money will be dispersed on a first come, first serve basis.***
Wyoming First Program
Wyoming First assists Wyoming companies with the identification and promotion of their Wyoming-made products and services. Participants can use “Bucking Horse and Rider” design stickers and hang tags and have their companies featured in a catalogue and a Web site. Visit www.wyomingfirst.org or contact Annie Wood at 307.777.2844.
Wyoming Market Research Center (WMRC)
The WMRC provides low to no cost market information to Wyoming businesses including competitive analysis, marketing lists, custom demographic and psychographic analysis, industry trends, government regulations, geographic information services, marketing material evaluations and original research. Contact your Business Council Regional Director. For more information, visit http://uwadmnweb.uwyo.edu/wmrc
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