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"Green Markets" for Farm Products (Summary)
"Green Markets" for Farm Products (Summary)
A
growing number of farmers and ranchers are seeking to capture
more of the food consumer's dollar by closing the gap between
their farm and the consumer. Producers are doing this by differentiating
or adding value to the food they raise. This publication summarizes
what some interesting research is telling us about food consumers'
views of the environment and the food they eat, and lists resources
for growers who are starting to think about how they might capture
a share of the "green" market.
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[PDF / 141 kb] Download
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Last Updated December 28, 2007
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