Wallet Cards
These cards can be folded and carried in a wallet for reference. They include phone numbers, Oregon Family Planning Project services and more.

 

Pre-order these FREE FPEP wallet cards:

Fax us this wallet card order form (pdf).

 

Family Planning Project Logos
These images are .jpg files approximately 240 pixels x 240 pixels in size.

Download instructions: 'right-click' the desired link below and choose 'save target as...'

• Project Logo – English (jpg)

• Project Logo – Spanish (jpg)

 

 

 

• “Scaling Up a Participatory Quality Improvement Process in Oregon and California Family Planning Clinics”: An assessment of COPE® (pdf).
• This section is under construction. Check back periodically for more resources.

• Spring 2006  (pdf)

Inside: Why Can't We Sell Family Planning Like We Sell French Fries?, The Grades Are In — 2005 Customer Satisfaction Survey, Cope®-ing in Wheeler County, Service-Outcome Chain, Communication Training, FPP Promotional Materials.

• Summer 2005  (pdf)

Inside: Customer Satisfaction Survey, English-Speaking Hispanic Teens, Benton County Reaches Out to Men, Strengthening the COPE® Team, Alcohol and Babies, Los Chidos.

• Winter 2004  (pdf)

Inside: Statewide customer satisfaction survey,Los Chidos in Oregon, The COPE® Experience at Planned Parenthood, cultural competence quiz, and the SMI Annual Exam.

• Spring 2003 (pdf)

Inside: Cultural competencey quiz, Why COPE®-ing works,
Summer health interpreter training, “Los Hombres Solo Hablan del Sexo”...coming soon! Washington County Health Department promotes FPP to teens!

"Social marketing is the application of proven concepts and techniques drawn from the commercial sector to promote changes in diverse socially important behaviors, such as drug use, smoking, sexual behavior, family planning and child care."

   - Alan R. Andreasen, "Marketing Social Change: Changing Behavior to Promote Health, Social Development, and the Environment", Jossey-Bass Publishers, 1995.

Oregon's Family Planning Project Social Marketing Initiative is designed to promote:

1. access to and full utilization of family planning services and
2. consistent use of effective contraceptives.

The strategic marketing plan is Oregon's response to the formative research in "What Women Are Saying".

• Download the marketing study:
  
  • What Women Are Saying(pdf)
    The Family Planning Project Social Marketing Study
    
    

• Turning Point National Excellence Collaboratives - Social Marketing
  One of the very best resources available for social marketing with Loads of excellent training and planning resources. www.turningpointprogram.org/Pages/socialmkt.html

• Social Marketing Institute
  Contains “success stories”, articles, events and web links related to social marketing. www.social-marketing.org

• Health Canada’s Social Marketing Network
  Contains on online tutorial, “Best Practices and Prospects for Social Marketing in Public Health”. www.hc-sc.gc.ca

• “Hands-On Social Marketing: A Step-by Step Guide” by Nedra Kline Weinreich, Sage Publications (June 1999)
  This is a user-friendly guide containing step-by-step instructions for planning a social marketing project, worksheets, checklists and more.
  To order, visit: www.social-marketing.com.

• “Making Health Communications Programs Work: A Planner's Guide”, National Cancer Institute (NCI), Health & Human Services.
  An indispensable resource, visit the NCI web site to order a copy or download your own: http://www.cancer.gov/pinkbook

• Population Services International
  "PSI deploys commercial marketing strategies to promote health products, services and other types of healthy behavior that enable low-income and other vulnerable people to lead healthier lives." www.psi.org

• “Social Marketing Quarterly”
  A publication of Best Start, Inc. & the Dept. of Community & Family Health, College of Public Health, University of South Florida. A quarterly peer-reviewed journal published by Taylor & Francis Inc. For subscription information call (215) 625-8900 or visit their website: www.taylorandfrancis.com